Swisscom’s corporate responsibility activities focus on issues which have high relevance for stakeholder groups and at the same time are closely linked to the company’s core business and thus entail market opportunities. ¬Swisscom’s vision is of a modern, forward-looking Switzerland: a country of great opportunities, particularly in the field of sustainability. Specifically, Swisscom focuses on the following six areas as strategic priorities. For each of these it has formulated a long-term target for 2020:
• Climate protection: With the help of its customers, Swisscom wants to save twice as much CO2 as it emits throughout the entire Group and along the entire supply chain; for example, by avoiding commuting thanks to Home Office solutions,
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• Media expertise: Swisscom aims to be the market leader in data security, helping one million people to use media safely and responsibly; for example, with a router that allows customers to set age-appropriate browsing times and protects minors against inappropriate use.
• Attractive employer: Swisscom wants to be one of the most attractive employers in Switzerland, offering employees the opportunity to develop their knowledge and skills and promoting work-life balance. Fair terms and conditions of employment are as important to ¬Swisscom as an active social partnership and an above-average commitment to vocational training.
• Fair supply chain: In the interests of a fair supply chain, Swisscom is committed to improving employment conditions for more than two million people. To this end, Swisscom has forged international partnerships that will ensure the implementation of relevant measures in close collaboration with
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2. SWOT CHART
By the chart above, we can clear notice Swisscom general business conditions. In order to improve service levels and attract more consumers, Swisscom starts to adopt one-stop solutions in a simple way. Caring about the unbeatable quality and service, Swisscom is becoming mission critical ,dealing all the storage and communication in highly sensitive and pricate way. Keeping customer happy and improve their loyalty is becoming more and more critical in a competitive environment.
One of a strategy launch that is Swisscom chooses Huawei as supplier for its Fibre to the Street (FTTS) expansion. Huawei is a global leader of ICT solutions derived from China and mainly locates in Asian area, which shows a great opportunity for Swisscom to expand its consumer base into Asian
SWOT ANALYSIS: Strengths: High profitability and revenue as well as a high growth rate Weaknesses: Productivity, future debt rating and competitive market all count as weaknesses within the organisation. Opportunities: New products and services and their income level is continuously increasing. Threats: Growing competition and lower profitability and the issues associated with the rising cost of raw materials. MICRO & MACRO ENVIRONMENT:
Verizon’s CSR shows the strategy dimension of ‘high centrality’ (Burke and Logsdon 1996). It can be found that some of Verizon’s CSRs are targeted to improve the environment, which includes reducing the carbon footprint, helping customers reduce their energy use and environmental impact and so forth (Verizon 2015). The effort that Verizon takes towards society shows that Verizon’s CSR is highly central with their purpose which is to sustain the environment (Verizon 2015). Verizon’s CSR strategy is to be economically efficient and its CSR helps to reduce the operating cost and deals with environmental issues (Conley and Williams 2005). In this way, Verizon shows satisfactory CSR performance.
It allows the organization to identify the key areas where the organization is performing at a high level, as well as areas that needed work and efforts to improvise. A SWOT analysis completely focuses on the four crucial elements included in the acronym, allowing companies to identify the different forces influencing a strategy, action or initiative related to the company’s venture.
The adoption of new technologies and trends is being facilitated in the industry for the competition and the customer’s overall experience. Many suppliers that are having similar strategies face a strong competition. The barriers for exiting the markets are high. Products and services of are undifferentiated leading the customer to focus on the prices offered. Low market growth, so it can be increased only by taking another firm’s market share.
The selected corporation is Volkswagen (VW), a German car manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Established in 1937, Volkswagen is the top-selling and namesake marque of the Volkswagen Group, the holding company created in 1975 for the growing company, and is now the second-largest automaker in the world (Wikipedia, 2016). Volkswagen’s corporate website is http://www.vw.com/. According to the International Ethical Business Registry, there has been a dramatic increase in the ethical expectations of businesses and professions over the past ten years. Increasingly, customers, clients and employees are deliberately seeking out those who define the basic ground rules of their operations on a daily basis.
On the contrary, the practice of CSR is an important consideration for long-term investment as it can help generate more profit in the future. In this report, Nestlé would be one of the good examples to illustrate those concepts. Nestlé is one of the world’s largest food and beverage companies. The company believes that by creating value for the shareholder and the public, it will have long-term sustainability.
The selected corporation is the Volkswagen, a German car manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. The Volkswagen’s corporate website is http://www.vw.com/. According to the International Ethical Business Registry, there has been a dramatic increase in the ethical expectations of businesses and professions over the past ten years. Increasingly, customers, clients and employees are deliberately seeking out those who define the basic ground rules of their operations on a day to day. Volkswagen is no different, hence it created its own code of ethics in order to improve the company’s operation all over the world.
According to Pearce and Robinson (1997), “strategy is the overall plan for deploying resources to establish a favorable position it comes from the Greek word “Strategos” meaning to lead (agein) an army(stratos) into war. It is a course of action, including the specification of resources required, to achieve a specific objective.” ‘A strategy means making clear-cut choices about how to compete.’ – Jack Welch (Former CEO, General Electric). Volberda et al (2011), writes a strategy is an integrated and coordinated set of commitments and actions designed to develop and exploit core competencies and gain a competitive advantage.
Customer satisfaction is at the core of their actions in every step of their supply chain. The company offers different products in their stores, letting the customers decide whether to consume them
Transnational strategy Huawei has already passed the international strategy and multinational strategy. Now it is in the global strategy. At the moment, Huawei is entering into the field of transnational strategy through continuous reform. This will help Huawei to establish a brand image, integrate capital, and closely align its service and business models with the local market Specific requirements provide a solid foundation. Strategic alliances, cooperation and joint ventures Since 2007, Huawei has cooperated with these international companies in a variety of forms, ranging from simple product sales (NEC sells Huawei data communications through the OEM market in Japan).
SWOT Analysis Husqvarna For all kinds of decisions and situations firms consider SWOT analysis to be the most useful tool. SWOT is a contraction used for Strengths, Weaknesses, Opportunities, and Threats. This analytical tool is perfect when companies want to analyze, plan or evaluate a new proposal, its competitors or develop a new product. Through SWOT, analysis companies not only view options for their business positively and negatively but can also decide upon the way to convert their weaknesses into strengths.
And we have used the SWOT analysis tool to analysis the strength, weakness, opportunity and potential threat of the existence for the firm can adjust the enterprise resources and strategy to reach to the better purpose of the company
Maxis reputation has been built around their quality network and superior customer service. Due to high standards and expectations that come with the Maxis brand it is not without reason that customers are more demanding of Maxis. As a result, Maxis always think that their business on being the customer 's first choice. Capital requirement usually build up a firm which is the high capability to compete in the industry. However, telecommunication is a high competitive industry in order to gain large market share.
SWOT's primary objective is to help organizations develop a full awareness of all the factors involved in a decision (Bonnie Taylor, n.d). Strengths The strength of the Pensonic Holdings Berhad is provided affordable price for locals which are Malaysian.
With more than 50 years of experiences, he provides invaluable advice to the group on production, marketing, new product research and development in electrical industry. In recent years, KHB has been expanding its business to foreign countries. SWOT analysis helps to understand the company’s strengths, weaknesses, opportunities, and possible threats against it. SWOT can be divided into two parts. Strength and weakness affects the internal of the company while the opportunities and threats affects the external of the company and its environment.