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Swot Analysis For General Hospital

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h. Image and Reputation: We don’t need much explanation about this hospital, people can have clear picture from the name General hospital meaning government owner hospital meaning their services will be available to everyone, due to economic meltdown of the island many people prefer to go to general hospital for any medical advice, because it offer a qualities services with affordable price. Most of the people take this advantage for their medical services use. j. Service Strength: 1. Different service offer: Our swivel medical report card are in line with new technology system, that suitable for our client need. We have strong believe that people will enjoy it. k. Services Weakness 1. No swivel medical card information available yet: …show more content…

Exclusive Factor: The factor is related to our two major competitor which are Kolan British hospital and Near East University hospital in which they share the same market with us. According to our data xx% of our target audience will like to use this new swivel medical card. b. Position in Mind of Customer: Swivel medical card is new card in North Cyprus and it introduce by general hospital. Since the hospital has credibility so it makes our client to persuade it and it will create provoke the emotion of our target audience in all our branches. We plan to create 90% awareness to increase the sales for our new swivel medical card services. Sponsor a social responsibility project in North Cyprus we make our people have full details of this new card. c. Advantage and Disadvantage (Customer Perception) 1. Advantages This card can be use in any of our branches across North Cyprus, because our client’s information will be store in a single software. . No one can have access into your medical information. This serves as best advantages for …show more content…

This qualities make people have strong believe in using any of their medical services. The main reason we introduce this medical card is to protect our client’s medical information from medical theft and to improve our medical service as well. We spent so much time on research, at the end of our research we discover that this swivel medical report card will have positive impact on our clients in North Cyprus. The new method of gathering information has been use by our researcher so that our new card will be at the top mind of our client. a. Technological breakthrough General hospital remain government owner properties so it focused on using new technology systems to carry their daily task. They will also use it for creating new service awareness to their client. They will put the image of this swivel medical report card on their website and Facebook as well as information related to the card, so that every of their client we understand the future of the card. b. Improvements Planned The main aim of the North Cyprus hospital is to provide very high quality services to their clients that can’t be offer by any of their competitor anywhere in North Cyprus. We hope all vital information related to this card will be available on their website in a short period of

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