Swot Analysis Of Apollo Company

Contents
Industry Context and Apollo’s Strategy 2
Key Industry Trends 2
Consolidation 2
Western Profit Pools 4
Emerging Market Growth 5
Low Cost Manufacturing 6
Higher standards 7
Opportunities for Growth and Profitability 7
Mature markets 7
Emerging Markets 8
Competitors Actions (2011 – 2013) 8
Yokohama 8
Hankook 8
Bridgestone 8
Continental 8
Michelin 9
Strategic rationale for acquiring Cooper 9
Market presence 9
Performa of the combined company 10
Scaled global footprint 11
Complementary Strengths 12
Value creation 13
Significant Growth opportunities 14
Strategic Fit 14
Global Supply Chain 14
Branding and Distribution 15
R&D and Technology 15
Market Share 15

Industry Context and Apollo’s Strategy
Key Industry Trends
In this section we will see how Apollo strategy of acquiring Cooper tires fit into the prevalent industry trends of tire industry. Majority of tire industries are expanding their facilities to cash in on the increasing demand in emerging markets. They are also focussing on shifting their production in the low cost countries and increase their spend on R&D to have higher standards.
Consolidation
The combining of several industries to come together to form a large company typically form a large company and grab market share.
The Endgame curve
The curve tells where particular industries are on the curve and for what reason.
Opening stage
Start-up and spin-off industries and industries that are regulated or protected by tariff barriers or foreign ownership