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Bmce Bank Essay

1180 Words5 Pages

Global Experts Consulting made numerous studies about banks and their environment, the latest one was made in 2013, in this study, they based their efforts on Digital banking and E-banking,

Presentation of the bank
The Moroccan bank of foreign trade named BMCE Bank was created in 1959 as a public entity, it was certified by the Moroccan monetary authorities to develop the foreign business in morocco in addition to its basic commercial activites.
Since then, BMCE Bank succeeds in this field by opening a large number of agencies all around morocco, for all segments of customers.
- More than 5020 employees in Morocco
- Nearly 3 million bank accounts
- More than 610 agencies, including 21 Business Centers and Corporate Agency
- More than 600 …show more content…

Slogan
Our world is capital

Values
Transparency, succession, mobility, performance, synergy and excellence

Diagnosis of strengths and weaknesses
We will now review the different strengths and weaknesses of BMCE BANK:

Strengths
- Good image of a prestigious bank, expert, powerful, innovative and inclusive International.
- Good reputation.
- Wide range of products and services tailored to the specific needs of each category, Customer professionals and individuals).
- Efficient information system
- Implementation of the system of Competitive Intelligence Information *.
- Dense and well-located agencies Network.
- Certification ISO 9001 version 2000 for activities abroad, Electronic Banking, Securities, Credits individuals, Project Finance, Recovery, Bancassurance, HR Management, Venues
- Launch of Low Income Banking: new concept combining banking and mobile technology to perform different operations with a secure PIN, for the low-income population, banked or not.
- Enhanced interactive communication, including ATMs displaying, mailing activity and sending SMS.

Weaknesses
- Limited transactional version.
- Lack of communication on

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