The Coca Cola Company John Pemberton
1.1 The Coca-Cola Company
It was 1886, and in New York Harbor, workers were constructing the Statue of Liberty. Eight hundred miles away, another great American symbol was about to be unveiled. Like many people who change history, John Pemberton, an Atlanta pharmacist, was inspired by simple curiosity. One afternoon, he stirred up a fragrant, caramel-colored liquid and, when it was done, he carried it a few doors down to Jacobs ' Pharmacy. Here, the mixture was combined with carbonated water and sampled by customers who all agreed. So Jacobs ' Pharmacy put it on sale for five cents a glass. Pemberton 's bookkeeper, Frank Robinson, named the mixture Coca-Cola, and wrote it out in his distinct script. To this day, Coca-Cola is written the same way. In the first year, Pemberton sold just 9 glasses of Coca-Cola a day. A century later, The Coca-Cola Company has produced more than 10 billion gallons of syrup. Unfortunately for Pemberton, he died in 1888 without realizing the success of the beverage he had created. Over the course of three years, 1888-1891, Atlanta businessman Asa Griggs Candler secured rights to the business for a total of about $2,300. Candler would become the Company 's first president, and the first to bring real vision to the business and the brand.
Asa G. Candler, a natural born salesman, transformed Coca-Cola from an invention into a business. He knew there were thirsty people out there, and Candler found brilliant and innovative ways to introduce them to
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Case Study: Coca-Cola Co. V. Koke Company
287 Words | 2 PagesCoca-Cola Co. v. Koke Co. of America, 254 U.S. 143 (1920) U.S. Sup. Ct. Facts: 1886 marked the invention of a caramel-colored soft drink created by John Pemberton. Coca-Cola got its name after two main ingredients, coca leaves and kola nuts. The Coca-Cola Company is suing Koke Company of America from using the word Koke on their products. They believe Koke Company of America is violating trademark infringement and is unfairly making and selling a beverage for which a trademark Coke has used.
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Ap World History Dbq Essay
765 Words | 4 PagesCoca Cola became such a well known American Icon because it was a suitable drink for everyday consumption by people of all ages unlike alcoholic drinks and wasn’t bitter like coffee and tea. Also, Coca Cola was always there during hard times in American like the Depression and the Prohibition period. It became well establish by people that journalist William Allen White declared “it was a sublimed essence of all America stands for…” 31. During World War II and the Vietnam War, wherever the American soldiers landed the Coca Cola Company followed, remained the soldiers of home and boosting their morale. The Coca Cola also made factories wherever they landed establishing themselves in every continent on Earth to every known countries and territories.
Explain What Do You Pay For A Twelve Ounce Social Cost Of Producing A Can Of Coke
814 Words | 4 PagesJohn Pemberton was a pharmacist who developed an early version of the soda drink. His expensive addiction to morphine made him desperate to make money. This led him to sell his rights to the drink shortly before he died. The production of Coca Cola led to the creation of bottling plants and factories which provided individuals with jobs where they could work to earn a living. Conditions for people working in the factories (depending on
John Pemberton Contributions To America
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Coca Cola Market Structure Analysis
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Executive Summary Of Coca Cola
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