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What Is Crowdair Plc Business Strategy

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Crowair Plc is a low-cost airline operating small regular routes. It is serving UK district and other district airports across Europe.

AIM:

Keep costs of its airfare at affordable prices so that they have dedicated & loyal customers who will help them in their long run operation as movers will always prefer them among the other competitions available on the market.

OBJECTIVES:

Profit Maximization- As Crowair Plc have low air fares for their routes to their customers, the customers will become more loyal towards Crowair, and this will help the company in their long run operations.

Customer Satisfaction- The company aim to keep costs low by offering a more basic level of service than established companies. This policy enables …show more content…

They have to plan according to their competitors and try to improve their techniques in comparison with their competitors. For this purpose, they have to list down their plans & best plan can be implemented

The Plans available to the company are either an additional service between London and Edinburgh or A new service between London and Paris (France).
If the company plans to open a new airline service between London & Paris, these will help them to improve their sales & also attract more customers who couldn’t travel as there was no flight to Paris.
If the company decides to open an additional service between London to Edinburgh, the people are getting the fare at an affordable price compared to other airlines.

Crowair Plc needs to gather or collect information about the plans to know which plan is more profitable as well as satisfying to customers.

Additional service between London and Edinburgh

• The price of the airfare is affordable.
• Time taken from London to Edinburgh is comparatively less that is One hour, fifteen

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