Swot Analysis Of Easyjet

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Introduction easyJet easyJet is a British budget airline, founded in 1995 by Sir Stelios Haji-losnnou, based in London Luton Airport. It operates both domestic and international scheduled services of over 820 routes in more than 30 countries. It operates on a low cost budget, flying more than 15 million people a year and offers services for leisure and business passengers. It also flies to 100 top European routes and connects to many different exciting destinations all over the world. easyJet uses cost advantage as well as network positions in strong markets to deliver low fares and operational efficiency on point-to-point routes, with their people making the difference by offering friendly service for their customers.

Southwest Airlines
The airline, a U.S. budget airline, was established in 1967 by Herb Kelleher as Air Southwest and then adopted its current name, Southwest Airlines, in 1971 where it began operating as an intrastate airline wholly within the state of Texas. Southwest Airlines is the largest airline in the world by number of passengers carried per year (as of 2009). It maintains the third-largest passenger fleet of aircraft among all of the world 's commercial airlines. According to the U.S. Department of Transportation 's Bureau of Transportation Statistics, Southwest Airlines has carried more customers than any other U.S. airline since August 2006 for combined domestic and international passengers.

Executive Summary
The aim of this report is to find

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