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Swot Analysis Of General Electric

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In this report you will know about General Electric, GE plan, vision and mission. How General Electric analysis the external and the internal competitive environment, so they properly know their strength, weakness, opportunities and threats.

General Electric

General Electric is one of the biggest companies as worldwide. General Electric is an American company and it is extend of Thomas Edison 's company GE was founded in the year 1892 in New York.
The originators of General Electric are Thomas Edison, Edwin Houston, Charles Coffin, Elihu Thomson; these are the originator who really starts this company. A assortment of products GE has, and some of them are appliances, lighting, energy, water, consumer electronics, electrical distribution, …show more content…

It is set in their research, their product development and operations. Ecomagination is the GE commitment to create innovative solution for today 's environmental challenges. Ecomagination center in GE promote innovation and knowledgeable sharing to drive sustainable development. Ecomagination not only helps in customers saving their money but also reduce their environmental influence. As a business plan, Ecomagination is always a great success. It has helped them become more liable, get closer to the customers and give importance to their investments. The Ecomagination center of UAE is located in Masdar City. This center of Ecomagination looks after negotiation with the customers, universities and many other organizations. It not only offers training programs but also helps in the development of local innovative solutions and solves challenges …show more content…

The opportunities of General Electric from the external environment are:
Government Support: General Electric might take the advantages of the government financial support with their project.
Technology Changes: play an important role in supporting General Electric for the future success.
Merger Opportunities: which will help General Electric to search and acquire new customer resources and market.
Corporate Social Responsibilities: GE should focus on the corporate social responsibilities.
Research and Development: that will sustain General Electric in the global market.
Natural Resources: will help the company to meet high market needs.
Aviation Industry Growth: especially in aviation industry which brings a positive signs to General Electric.
Global Production: taking the advantages of global exploration to increase their production.

GE Threats
Threats consist of external factors which may damage or restrict any organization in facing the risk. Risk is an uncertain event and it can’t be controlled or overcome. The most important thing is to be aware of risk and threats by preparing a contingency plans and strategies. The threats that General Electric is currently facing

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