Zara is one of the largest international fashion companies. It belongs to Inditex, one of the world’s largest distribution groups. (Zara, n.d.) ZARA brand can be called an alternative brand in the fashion industry, the fast fashion ZARA created are highly respected and has become a major mainstream. ZARA is one of the popular fast-fashion brands around the world; it sells fashion for men, women and kids, welcoming shoppers in 86 markets with over 1700 strategically-located
Swot analysis of Bata The swot analysis is the observation over an organization: • Strength • Weakness • Opportunities • Threat Swot analysis of Bata Shoes Company is given below Strength: 1. Intention of sale environment: Bata Shoes Company has an intention of creating profitable sale environment. 2. Service motive : Bata shoes have has the motive of better services giving to the consumer. 3. Flexibility: Bata Shoes Company is a flexible department store. 4. Market research: The authority does
INDEX Page # Introduction of Nike, Inc 1. SWOT ANALYSIS OF NIKE 2. STRENGTHS a. Product Innovation b. Strong Global Brand c. Low Cost Manufacturing with Strong Cash Flow d. Global Presence and Influence e. Proficient Leadership 3. WEAKNESSES a. Excessive Dependence on Footwear b. High Prices of its Products c. High Prices of its Products d. High Advertising Spending 4. OPPORTUNITIES a. Explore Emerging Markets b. The Rise of e-Commerce Trade c. Product Expansion d. Initiatives Towards Better Environment
Bata is a well reputed company and it has good brand image all over the world as well as in India but also they are losing the share market because of the other brands offering their customers products with new designs and shapes. According to the analysis and research of market it will be better for Bata for applying a new strategy for attracting their customers. So they can choose the Product Development strategy by developing their products in new designs and shapes. The main target of Bata’s customers
With these even opportunities for the employment is also increasing to a larger extent. These high levels of fashion consciousness has created the need for candidates who are highly productive, efficient and have a passion to create new designs and give way to creativity. This Industry demands and requires both skill and diligence. India is an ultimate combination
over the world. In the US, there are lots of competitors, also in the markets of foreign. Nike Company is accepting challenges and also looks for to achieve the goals of short-term and long-term. SWOT analysis of Nike For sports shoes, one of the top company in the world is Nike. We can discuss the SWOT of Nike Company through the strengths, weaknesses, opportunities and threats. Strengths: Number one shoe maker in the world is Nike. This company makes products for different sports like baseball
McDonalds SWOT Strength • It ranks very high on the Fortune Magazine 's food service companies • It has one of the best brand recognition in the world • It practices community oriented business models. • It is very socially responsible. • It is globally operated all over the world. • It has cultural diversity in the foods that are provided based on location of the restaurant. • Large part of the of its restaurants are franchised out. • It operates in excellent locations such as theme parks, airports
Abstract Victoria’s Secret’s mission statement is"…we are committed to building a family of the world 's best fashion brands offering captivating customer experiences that drive long-term loyalty and deliver sustained growth for our shareholders." Victoria’s Secret is just that; Captivating. However, many argue that this popular lingerie brand does not carry plus-size options. This marketing campaign will present a plan in which Victoria’s Secret can successfully market plus-size options.
After analysis the SWOT of these two companies, I find that Adidas more focus on introduce their products in Europe, and Nike have many worldwide retail store. Meanwhile, Nike do more advertisement than Adidas. However, they both are large size company, which have many
3.0 Industry and Competitor Analysis The fashion industry in the UK, Europe and the US has several players who compete for the rich market niche. Compare to its competitors in the clothing and accessories industry, Ted Baker performs very well as evidence by its improved financial ratios e.g the EPS over the past five years. 3.1 Industry Overview The high-street fashion industry is dominated by several firms but Ted Baker is continually winning attention in that industry. The Mintel stores (2013)