Swot Analysis Of Noble Holiday

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NOBLE HOLIDAYS (1.1) INTRODUCTION Noble Holiday is a full service travel agency located in Ahmedabad, Gujarat (India). Noble holiday 's goal is to provide professional and knowledgeable travel planning services to its clients and to save them time and money with an emphasis on their safety. Nobel Holiday offers the best packages and highest quality trips in vacations ranging from Exotic tropical island locales, luxury and adventure cruises, romantic getaways, honeymoon packages, safaris, destination weddings and customized vacation packages. Noble Holiday is also mastered in offering best prices for Air ticketing, Hotel bookings, Car Rental and Visa services. Noble Holiday can also help navigate your business travel. Our corporate consultants…show more content…
 Combination of skills in employees: The directors intend to engage well-qualified and experienced employees to jointly develop business strategy and long-term plans, so as to attain company objectives.  Extensive advertising and marketing: The Company will undertake extensive advertising and marketing, promoting both its name as well as service/product awareness. Hence an aggressive and focused marketing campaign with clear goals and strategies shall be one of our mainstays.  WEAKNESSES • Lack of a reputation in comparison to our competitors. This is due to the fact that we are still new on the market. However this shall be addressed as shown in the marketing section of this plan. • The introduction of new organizational practices and personnel who have not previously worked together presents a challenge to the organization. • A limited financial base compared to the major players in the industry. • Lack of clear strategic allies. …show more content…
• Current growth rate of tourism presents an opportunity for ourselves which we may take advantage of. This is further supported by the current marketing campaigns by both the government and regional tourism body. • Presently there is no reliable public transportation company to take tourists to areas of interest. • International tourism trends indicate that today 's traveler wants a more enriching experience than that provided by conventional 'sun and sea ' vacations.  THREATS The present growth in the tourism sector may result in an increasing number of firms entering the market. This may led to increased competition emerging from a variety of given sources including: • Established travel agencies, hotels and lodges may look at the development of new lines and vertically integrate transportation so as to provide additional services to clients. • New marketing strategies and tactics by established companies aimed at providing excursions of our intended nature. • Existing competition. • Other start-up travel companies generated by healthy nationwide economic and tourism growth. (1.3) STP OF NOBLE

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