Swot Analysis Of Oculus

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1.0 Brief description of the brand/product/products. Where are they sold/marketed? What is the target market? BRAND/ LOGO Figure: New Logo for Oculus by Cory Schmitz, Mackey Saturday, and Nicolaus Taylor Oculus VR is an American virtual reality technology company founded by Palmer Luckey and Brendan Iribe. Their first product, still in development, is the Oculus Rift, a head mounted display for immersive virtual reality (VR). It reads as both “O” and as the viewfinder (that the probably don’t even call it that) of the Oculus. It’s as simple as it gets and it’s still highly distinctive. It’s extremely elegant but also very bold it’s like snowboarding in a tuxedo. The wordmark, which looks like a customized version, of every…show more content…
The Facebook platform, the product of the Oculus Rift fans can follow live on the products produced by this company. Through this platform, fans can also get insights from consumers who have used the product of Oculus Rift. Oculus Rift party wise use Facebook platform this by putting pictures of their products with the world-renowned as the founder of Facebook Mark Zuckerberg itself. In this way the followers of Mark Zuckerberg will also get information about products Oculus Rift. In addition, the Oculus Rift is also heavily promoting their products through online games provided by their side. Diversity genre games like first-person shooter (FPS), strategy and more able to attract consumers to buy their products. After that, the situation is the most attractive in the Facebook platform is the oculus rift they always hold Oculus Community Game Night. In this way each user can assemble the products Oculus massacred along the Rift Oculus give an idea, turned a brainstorm to improve product from Oculus Rift. This is official Facebook of Oculus Company…show more content…
Through this platform, the Oculus Rift many display pictures of their products with consumers around the world. Instagram Oculus Rift also always up to date with pictures and insights of good quality provided by the user. Indirectly, new users will be paying easily buy their products because they see the level of satisfaction with their products on Instagram. With the more than 16600 follower on Instagram this platform is very active with update picture and review others users around the

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