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Swot Analysis Of Pull And Bear

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Opportunities: There are a lot of opportunities that Pull and Bear can have. The style of clothing they offer is very popular and always on trend. That’s why pull & bear has the opportunity to expand their market to different places. They also have to try to adapt the culture of the countries they operate in. As mentioned earlier, technology is a strength of P&B and the use of advance technologies will help them to use to share information. Threats: Pull & Bear’s main threats are the popular competitors such as H&M and Cotton On. These brands have a lot of things in common which can lead to division of consumers. Another threat of P&B are the most demanding clients. They are the ones who are not easy to get satisfied with all the products …show more content…

Customers – clients are the key centering substance of Pull & Bear and the organization pulls in and holds clients by giving astounding items and services. Pull & Bear is always making a research to know what type of customers they have and what are their reasons on buying their products. This plays a big role in how Pull and Bear approach the marketing of their products to the clients. This also helps them in marketing decisions they make. Specially by giving thoughts and methodologies on the most proficient method to improve the items, services and the inside of the shop by getting their recommendations and suggestions for the shop to accomplish its objectives and …show more content…

Political-Legal Environment Pull & Bear is supported by “Promotion of the Fashion” from Spanish Institution. Political factors can impact Pull & Bear and its industry’s export regulation and political stability within the countries it operates in. It is visible to minimal political risk because of its global position. On the other hand, the opportunities in legal factor are the processes of internal and external review to guarantee compliance fixed standards. Pull & Bear is a type of organization that is corporately responsible which demands similar social responsibility from its suppliers and partners. On legal, Pull & Bear needs to consider the authority system of each country it operates due to the fact that the national law has a strong impact on the industry. Pull & Bear has to adjust to each country’s laws and legislation for them to function their company in that specific place. For example, Pull & Bear operates in the United Kingdom. The company should follow the laws that are established by the government in UK. The Health and Safety at Work Act 1974 (HSW) is an example of law that Pull & Bear should obey. (rospa.com, 2012) says that "All businesses have an obligation to guarantee, so far as is sensibly practicable, the wellbeing, security and welfare of their representatives. They additionally have an obligation to shield non-representatives from dangers emerging out of their work exercises" Pull & Bear should make sure that they give practicable, health and security

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