Swot Analysis Of Soft Drinks

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ABOUT THE SOFT DRINK INDUSTRY: The term "soft drink" refers to all types of nonalcoholic, carbonated, sweetened, flavored beverages. Nonalcoholic soft drink beverage market can be divided into fruit drinks and soft drinks. Soft drinks are available in glass bottles, aluminum cans; PET bottles are disposal containers can be divided into carbonated and non-carbonated drinks. Soft drinks are being manufactured since so long. There are various flavors in soft drinks that are lemon, orange, mango and cola. In India, aerated water also known as "SODA" was introduced since time immemorial. Soft drinks may be divided into two classes namely 1. Aerated table waters. 2. Efficient beverages. The efficient beverages are flavored and are known as soda water. In 1972 in producing dated mineral spring water large scale manufactures of accurate water was started by "PAUL- at Geneva after wars by "SHOW EPPE" in London. In United States of America, spokes man added fruit juice as flavor and soft drinks industry from them. From the original conception of the irritation of the natural carbonate waters from springs, the industry has broad needed to include the production of created sweet drinks and substitutes for beverages such as idea, which are decorated by fermentation. The techniques of large detached water were considerably improved as time being. Scientific and technological progress has charged the phase of everyday life of man and soft drink industry is not in exception. The latest

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