Riding the success of its first SUV, Baojun brand sales jumped 282.5 % to 223,367 units, an all-time high from January to August. Strong demand for several SUV and MPV models offered by GM helped the company resist the market slowdown in August. The Buick Envision and Baojun 560 were the growth leaders for GM in the SUV space during the month, rising 161.7 %, while sales of the Baojun 730 MPV more than doubled. As a whole, Buick’s trio of SUVs that includes Envision, Enclave and Encore continued to impress this year. Together, these three together doubled in sales through the first half of the
Japan based automobile manufacturer company, Toyota was established on August 28, 1937. The most competitive and leading company in the automotive industry. They are participating with other business lines and providing financial services. Toyota always put one label for all of their product “Vehicles” with “Made by TOYOTA, they don’t mention label on their product "Made in The USA" or "Made in Japan". Toyota vehicles are very popular over the world because of long-term usage and reliability, good in quality, engineering, and value.
Toyota becomes more outstanding compared to its peers because of TPS. Strong Brand Recognition According to the BrandZ Top 100 Most Valuable Global Brand, Toyota is valued $29.5billion and it is the most valuable brand in the automobile industry. Leadership position of brand value ensures the consumer perception of confidence on the company future growth. It produces positive implications on consumer purchase behaviour directly. Toyota is a world leading company with a strong market position in different geographies across the world.
Volkswagen launched its medium sized car which ran on ethanol fuel named Passat for export in international market which contributed around 40% in the Brazil automobile export. *To overcome these challenges and grab the opportunities, Volkswagen made few strategies like: 1. Senn’s first task was to involve and reconstruct the best powerful local workers union by negotiation. 2. Volkswagen had a high vision to be an Industry leader in Innovation, quality, profitability and Sales in the South American Automobile Industry by building a team which would perform high more than expected.
Maruti Suzuki has proven that it is always ahead than its competitors because of continious innovations and technological upgradations. The company has set a benchmark of excellence because of Research & Development activities as Maruti Suzuli believes that these activities will enable the company to offer superior and environment friendly products to customer with complete satisfaction. Maruti Suzuki‟s environmental performance is really uncountable. Considering the growing vehicle pollution, the company introduced advanced K-Series engine in its vehicles which resulted in reduction of emissions by almost 50 percent. As far as economic performance is concerned, Maruti Suzuki‟s last few year‟s statistics of Domestic sales, Export, indiactes that still Maruti Suzuki is the leader of Indian Automobile sector.
Introduction on Nissan Motor Company History of the Nissan Company Widely recognised by numerous names, this large Asian company has been manufacturing automobiles since 1914. At present, Nissan is the third biggest carmaker in Japan. Nissan Motor Co., Ltd. is a Japanese automobile company that makes cars, buses and trucks with the labels Nissan and Datsun (Hoover, 2011). Nissan also creates designs for and manufactures other equipment and devices such as machinery and communication satellites. The company’s head office is in Tokyo, Japan.
Lean give teaches is it opens your eyes to the fallacies of the past and correct it.Henry Ford had been mentioned that since his started business, volume is the only way to reduce costs. The higher and longer your product runs, the more efficiencies you get. However, what the lesson of lean is want to reduce firm set-up times and waste, that reduces costs and you can serve customers better. For example since five years ago, introduce a new chip needed took 14 week in manufacture department. Comparing today it just need takes 10 days.
Toyota was established through Kiichiro Toyoda in 1937, It held a spinoff of his father’s company to produce automobiles. Inn 1934 a division of Toyota manufacture built its first Type A engine, including its first passenger car, which was called as Toyota AA. Toyota motor corporations built five brands of vehicle including Toyota brand, Hino, Ranz, Lexus and Daihatsu. During 1960 and 70s the company started expanding rapidly and started exporting enormous numbers of vehicles to foreign markets. The company received its existing name in 1962, while Toyota motor company and Toyota motor sales company merged together, Toyota launched its logo in 1989 and produced an appearance on the Toyota celsior and it gained global attention.
Emphasis on quality continued in the auto industry in the 1990s when the Saturn automobile ranked third in customer satisfaction behind the two most expensive Japanese automobiles. In addition, ISO 9000 quality standard was developed and quickly became the worldwide model for a quality system. The automotive industry adopted ISO 9000 to place greater emphasis on customer satisfaction and also added elements on production and augmented it to planning and organizing wherein ISO 14000 was approved as the worldwide model for environmental management systems (Besterfild,
They were firstly came up by the founder of Toyota, whose name is Sakichi Toyoda, which became the standard of behaviours of all Toyota staff. They not only put forward requirements on employee’s work attitude and spirit, but also guarantee the long-term development in the future. Because Toyota seventy-five years practicing and insisting the five “always” precepts, it could keep growing in the past five years and get today’s achievement in auto industry. 4.2 Three main goals to help Toyota improve its productivity and keep going. The first and most important one is to reinforce competitiveness by putting bigger effort into making ever-better cars.