It is a strategy for realization of its vision and mission as a whole. The organization culture of the company is in terms of the organization structure formed. So if, the company is a strategic necessity, first run businesses the organization of society and culture that applied, then a new information system with information technology online and organization culture that support incumbent wants. In business information system, it is useful in all areas of business management. The revenue is growing as opportunity and segment sales in the target market and improves customer satisfaction with products and services.
To meet people’s demand and operate businesses, enterprises are going digital. This whole process of enterprises using digital technology to reshape their business model and satisfy consumer’s ever growing love for digital technology is digitalization. Digitalization intendeds the transformation process of a company which strives to become a digital business in order to survive at the rapidly changing global market. This revolution has been made possible by the development and the improvement of advanced Information Systems (IS), which have allowed not only to increase company 's revenues but also to shift to a service-based business model, in opposition to an outmoded product-based business model. Advantages of digitalization Digitalization brings numerous advantages to companies, affecting both the operative and the strategic segments of a company.
It sets significant demands to system quality. The tendency of users to use mobile devices to interact in the social and corporate level, projecting to a further rise of digital identity, a "unique identifier" that contains information on each individual, history and interests which helps businesses to get to know them better to offer them needful services and on real time. They are also able to expand its business to new markets or to outline its position in the market. As companies link themselves more closely with their customers, employees, and partners, federated identity mechanisms must scale to accommodate new demands and counter a wide variety of threats. Governments as “identity providers” can help offering high-value trust-based economic and social interactions online for enabling high level identity assurance.
With digital strategy CSPs will be in a position to innovate on driving sales, up sell and cross sell to customers based on their usage by delivering innovative and personalized services, proactive customer management and most importantly driving customer retention for the operator. A Digital Telco goes beyond the convergence of networks and services, it involves changes in ways Operators interact with their customers, use of Analytical intelligence and reinventing business processes while keeping customers at the center of it all and most importantly staying relevant to customers. Five pronged strategy to become a True Digital Telco: 1. Build a new Customer Digital Experience 2. 360o Omni-channel Customer Care 3.
The plan intends to help the company introduce their brands to the people that it is not only a brand which aims profit but also a brand that seeks to help. Somehow application of plan also involves changing the face of the product and making it more marketable within the market where it operates. Another vital reason why a company is more enthusiastic to adopt a plan it can that it can improve its financial performance and may create a profitable outcome from this venture. However, the marketing plan can also be because of applying a new technology that would make the operations of the business more effective and efficient. The said plan includes the following
The company is able to deliver products according to retailer’s request improving its reputation as a “Good Shipper”. After acquisition, Newell transfers its technology to acquiring companies in order to deliver the products in the most efficient way. Acquiring companies learn new technologies from Newell and they both are able to develop the process. The company put through a process of streamline as known as “Newellization”. Growth through acquisition is extremely profitable to Newell’s corporate strategy.
1. THEORITICAL BACKGORUND OF THE STUDY Channel management, as a process by which a company creates formalized programs for selling and servicing customers within a specific channel, can really impact your business—and in a positive way! To get started, first segment your channels by like characteristics (their needs, buying patterns, success factors, etc.) and then customize a channel management program that includes: 1. Goals.
It helps you improve your profitability. CRM enables you to spotlight on your organisation’s relationships with individual people whether those are customers, service users, colleagues or suppliers. Some of the biggest gains in productivity can come from moving beyond CRM as a sales and marketing tool and embedding it in your business – from HR to customer services and supply chain
• To align business strategy with operations and processes HR practices should improve on HR operational efficiency by improving on design and delivery of basic HR operations and extending HR functional role to strategic role reducing demarcation between HR and system processes. • HR should assume a strategically proactive role from reactive by clearing understanding the business and other functional areas such as production, marketing, finance to define and create strategic alternatives and add value to the
Hence, it is important that they monitor their operations and supply chain management to establish that their products remain profitable and that bullwhip effect be organized. 6. Product Development Huawei has the ability to invest and develop new technologies in the industry which provides it a quantum leap in the market compared to its competitors. • Resources, Capabilities, and Core Competencies Resources, capabilities and core competencies form the foundation of competitive advantage. Resources construct organizational capabilities when brought together and in turn, capabilities result in the core competencies of a business, and these are the foundation of competitive advantage.