Technology Roadmaps(TRM) first used by Motorola in the beggining of the 70’s to help them bring into line of their developments and Technologies.
They are a important part of a methodology that assuress the arrangement of investments and enterprices in technology, and the new evolutions of product and developmentsof Capabilities, so they can make capital out of the market needs in the future.
It is a application that makes important help to innovation manager and the investors, by make them able to define the firm’s future technological evolution. ‘The tool takes the relationship between Technologies, their products and services as well as the relationship with the target markets into acount. As a result, the firm’s technological status can
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e) Pictorial representations, some roadmaps use more creative pictorial representations to communicate technology integration and plans.
f) Flow charts, a particular type of pictorial representation is the flow chart, which is typically used to relate objectives, actions and outcomes.
g) Single layer, this form is a subset of type ‘a’, focusing on a single layer of the multiple layer roadmap. While less complex, the disadvantage of this type is that the linkages between the layers are not generally shown.
h) Text, some roadmaps are entirely or mostly text-based, describing the same issues that are included in more conventional graphical roadmaps.
‘The range of roadmap types observed may be partially attributed to a lack of clear and accepted standards or protocols for their construction. However, it is considered that this also reflects the need to adapt the approach to suit the situation, in terms of business purpose, existing sources of information, available resources and desired use (the message being communicated). Roadmaps do not always fit neatly within the categories identified above and can contain elements of more than one type, in terms of both purpose and format, resulting in hybrid forms.’
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Logistical information
A milestone in any roadmap development process is the point at which the analysis, modelling and results from expert workshops are brought together in a draft document.
Phase 4: Roadmap implementation and adjustment
Launching the roadmap and putting in place tracking systems are the steps in the fourth and final phase: roadmap implementation and adjustment.
Roadmaps can be formally launched in many ways. At a minimum, the intended audience of the roadmap must be made aware that the document has been finalized and is available
The final roadmap outlines a set of priorities — research projects, technology demonstrations, policy advances, regulatory changes and financial commitments — that are needed over a defined time frame to achieve the roadmap’s goals.’ [4]
2.Automotive Industry
When we speak of automotive industry we remember extensive range of companies and organizations. The businesses of these companies and organizations contain design, development, manufacturing, marketing and selling motor vehicles. With large yield, automotive industry has conspicuous place among the most important economic sectors of world however maintenance of automobiles businesses aren’t included in automotive industry.
Question 2 Advances in technology drive a great amount of the change that occurs in business organizations. The competitive advantage in today 's business environment includes staying on top of technological advancements that impact your industry. Business strategies that include acquiring new technologies should be guided by best practices that consider the impact on the firm, customers, employees, vendors and other stakeholders. Dream Destinations has too many odds against them in such a competitive market and so technological changes must be implemented if they wish to satisfy their shareholders. Dream Destination goals must be revisited.
1.1 Background of the Research Technology has always develop for a long time. Until today, it is still develops at a stunning pace. As a matter of fact, technology has touched every aspect of life; from the way we move by using a horse changed into automobile, from walking on the land to flying in the air and reach farther distance. The products we are using in our daily life also produced by the technology. Under those circumstances, including the economy, politics, and also society, are affected by technology.
Requirements Gathering – 4 weeks This is the investigative stage of the project. which involved conception, initiation and analysis of the problem. Design phase – 3 weeks This stage involves translating the requirements from the previous stage into detailed designs that address them.
Development plan TC plan its future through customer satisfaction the company assess a strategy to offer the customer with ,low price, high quality , well designed merchandise ,comfortable ,fun , and safe shopping environment
Technology factor Technology factors affect Rolls Royce in both advantage and disadvantage way. Advance support of technology allows Rolls Royce to boost its business competitive advantage. For example fuel- efficient engines, flight control in helping pilot’s training, in-flight Wi-Fi etc. This is an important factor as Roll Royce uses advance technology for daily tasks, maintenance and production. However, it is unfavorable for Roll Royce when its rivals adopt its latest or new research and development (R&D) in manufacturing engines, turbine etc.
Graphic Design has always been an ever evolving and changing field. Graphic design-like activities can be found throughout history like the ancient cave paintings or the manuscript of the Middle Ages. As the true purpose of graphic design is to communicate, technology has since made this process more effective, extending the reach and spread of information. This allows graphic design to have a higher level of impact that cannot be achieved without the use of technology.
In some situations, conflict can be more constructive than destructive. In this paper we take a look at two technology giants,
INTRODUCTION: Mercedes Benz is a globally known brand, originated in Germany. Benz is specialized in automobiles like cars, buses, trucks, etc. EXTERNAL BUSINESS ENVIONMENT: The automobile industry is a multi-billion industry with large brands in market. It’s important to carry out analysis on microenvironment before formulating strategies.
The Automobile business is a blend of organizations and companies engaged with the plan, advancement, assembling, promoting, and offering of vehicles. External environment is outside influences which has an effect on the industry. The environment factors help the industry to go through vast changes. Emergence of new competition have huge impact on vehicle development and design. Advancement of technology has helped the industry to use more high-tech driving capabilities.
UMESH MISRA MKT 6301 HARLEY DAVIDSON 1. A description of what you believe to be the key issue(s)/challenge(s) facing this organisation and justification. Marketing issues/challenges: • One of the marketing issues faced by Harley Davidson was, should they continue to sponsor posse rider or not. Crafting Posse ride in such a way that the company can capitalize on its success and its profit making potential.
Boeing identified the necessity of interface and teamwork required for planning and addressed those crucial factors using various tools (explained in the sections above). Some of these techniques are globally used in various industries. Boeing knew the mission and had a well-structured process to achieve that goal. As on date, Boeing has an allocated department which takes care of integrated planning and
It is important to emphasize that these challenges were brought about by poorly defined goals and the scope was usually unclear. This meant the projects usually tended to go beyond the estimates as the project developers tried to fix newly developed ideas in to the development process. the phase gate model was developed to give an outline of the project development process to offer solutions for managing newly launched
The automotive industry is facing changes due to ecological impacts on the environment. Many automotive manufacturers such as BMW and Audi are now entering into the electric car industry where Tesla has established itself in. In this environment, there is a need for rapid innovation a firm 's capability to produce new technological products become crucial to survival in this industry. For this reason, human relations management will be beneficial to an organization as it allows creativity in employees who will be able to respond to changes in the environment efficiently and quickly which gives a company flexibility. " CEO Elon Musk created a master plan to compete with other automotive manufactures which were to Build sports car, use that money to develop an affordable car, use that capital to create more affordable vehicles, produce zero-emission electric vehicle power generation options (Tesla).
1. What corporate diversification strategy is being pursued by Sany? What evidence do you have that supports your position? The Sany Heavy Industry Co. Ltd might be a company pursuing a low level of diversification which uses a single business corporate strategy.
Additionally, it is also deliberating on purging the mandate of maintenance of vehicles in dealership workshops in order to get continued warranty from the car dealer. This could bring car owners some benefits. Preventive maintenance It may be difficult to digest the information on the maintenance and service costs of cars, taking preventive measures seem like a better deal! Thus, ensure a regular check up of the car and invest in a toolkit for preventive maintenance.