Tejano Music Research Paper

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One of the consequences of World War I within American and Mexican music industry was prioritizing popular national music over other genres such as Tejano. However, this type of music had a new boom in post-war decades as a consequence of the improvement of socioeconomic opportunities. New music styles such as female-based duet and the orquesta tejana came up as well the re-emergence of conjunto music occurred. Guadalupe San Miguel Jr. discusses the significant role the businessmen Armando Marroquin and Paco Betancourt played promoting Tejano music. Their company Discos Ideal favored Tejano music was recorded by several local artists from Texas such as Valerio Longorio, Paulino Bernal, and Beto Villa among others. Furthermore, Discos Ideal

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