What is IMB’s “Smarter Planet” business strategy? How does this strategy relate to IMB’s mission and values? IMB’s strategy is based on the idea that the next major revolution in the global market place will be the instrumentation and integration of the world’s processes and infrastructures generating unprecedented amount of data. This knowledge can help reduce cost cut waste, improve efficiency and increase productivity for companies, industries, and cities. As stated in the case IMB’s mission statement is to lead in the invention, development and manufacture of the industry’s most advanced technologies, including computer systems, software, storage systems and microelectronics.
“Economic Influence on Marketing” claims, “To keep current, your business has to adapt to changes in the industry and must always keep its eye out for innovative, cutting-edge technology and product improvements” (Bradley). With the advancements of technology today, many new products come out on the market and the consumers taste begin to change. For example, with new technology such as laptops coming on the market to ensure that consumers will buy your product you have to have good advertising. The advertising has to relate interest to consumer along with provide valuable information such as cost and quality. Advertisements arouse competition in companies, which provide better quality in goods and services.
He explains that this evolution is not limited to biology but also technology. The book also emphasises that technology is growing exponentially and as a result it is hard to see the trend. Kurzweil believes that we are very close to being able to upload a human’s brain into a computer. Nanotechnology is also mentioned in the book and Kurzweil believes that this technology will greatly increase our lifespan and even more so by the introduction of Artificial Intelligence.
Many of large pharmaceutical companies changed their strategies and implemented new ones such as strategic alliances with small startups and other parties to access necessary resources and capabilities to achieve competitive advantage and increase their market shares. Biotechnology is a growth factor for many countries from their governments’ point of view. This is an economic resource and a national asset for each country. Because of importance of biotechnology development in pharmaceutical industry, it is vital to determine level of development of these advances in the world and in different countries. Several studies are done to determine development of biotechnology in various countries.
The nanotechnology potentially makes the human to rendering to recent and increasing hazards due to some individual properties such as its very small size and high ratio of area to mass. Nanotechnology is the competent invention of materials and systems in nanometer length scale, and exploits the rising properties and phenomenon which have been developed in nano scale. The word “nano” means 10-9, so a nanometer is one-billionth of a meter. One description of nanoscience is the study of atoms, molecules and substance, the size of which is in the range of about 1 to 100 nm (nanometer)[1,2]. To understand in better ways, an individual human DNA molecule has a diameter of 2 to 12 nm, hair is of the order of 10,000 to 50,000 nm and viruses usually
So much so that nearly all areas of life revolve around the use of technology. The insurmountable value that technology has for increasing the efficiency of simple and complex tasks is unquestionable. However, some of the technologically inspired ‘aesthetic cosmopolitans’ explore the pros and cons of technology for humans on a global scale. The artwork titled Truck Babies by Patricia Piccinini (5) examines the often blurred relationship between humans and technology. As technology has become more evident in everyday life, Piccinini aims to comment on the relationship that children of the 21st century have with technology and whether or not it is ethically right.
This helps the company remain competitive with other companies. Some responsibilities of research and development include; • Innovation- Basically making new products or services that were never seen before • Quality Check- Making checks on the quality of a product before they go into production • Developing and researching new technology or science depending on the industry for example ACME Cleaner Company would focus on researching a new eco-friendly vacuum or new vacuums in general where as in a car industry they may focus on how to make cars go faster or gain more safety etc. • Existing product updates- The Company may research already existing products so that they can make a newer version
In fact, our nature as human beings has fundamentally changing by the advancement of technology. We are likely to see that in the next half century or so, the relationship between human and machine would be redefined in a profound way. Think for a while, how we lead our everyday lives, what lead us to make our day. The simple answer is: we have been profoundly integrating technology into our daily lives. Our society has embraced technology by necessity.
Scientific developments in areas including medicine are also a vital part of this society, and have a great impact on the novel’s characters. The novel takes a look at how these new technologies and advancements impact society, and the effects and consequences of becoming too dependent on technology. The technologies illustrated in Rainbows End have adapted over time to become an essential part of the novel’s society. To begin, it is important to note the historical aspects of Rainbows End. This is important in order to understand the evolution of technological advances in the novel.
Development is closely related with technology. The radical change and advancement in economy, as we observe today, is the result of the modern technology. It is undeniable that technology has brought a lot of benefits to the world and improved the quality of human living. However, alas, every rose has its thorns. People’s dependence on technology has affected creativity and communication.