Daily Deals: An Option to Shop According to Your Pocket Just a few years ago most of us preferred shopping by visiting the local stores or nearby market. They would shop in the stores complete with parking and weather problems, long lines, and wobbly shopping carts. With the limited options for shopping , they had no other choice but to visit the shopping store even they had to buy only one product. To avoid the inconvenience and wastage of time, Online shopping was introduced in Indonesia where anyone can shop for his/her favourite product by sitting at home. Although, online shopping was introduced, people still felt uncomfortable using their credit cards and giving their personal information to cyber-shops but with the time this has been changed. Due to easy payment options, good quality products and massive discounts, throughout the world online buying has grown exponentially in Indonesia. Growth of online shopping has been characterized by strong consumer demands and increase in variety of quality products available online. Online shopping is gaining huge popularity with time and purchasers from all over the world have become more comfortable about the security and on-time delivery of their products. This is the one area of merchandising that continues to have a positive outlook far into the future. One of the main reasons for the increase in the number of online shoppers in Indonesia is the massive discounts which they provide on many products and services
This market need to understand that the future consumer behaviors are towards a faster, convenient and on the go shopping. Department stores may start offering its customers not only a get and pay transaction, but offer them an experience of an ideal purchase environment and creating a new way to see its brand loyalty to differentiate from its greatest rival, the e-commerce. For instance, Target is offering its REDcard for clients to see more value and more benefits when they purchase at their stores. By doing this, they are increasing its customers witch of cost. Others are offering price comparison apps, so customers can access to the store prices and their competitors to show them the best deals.
This is important in driving traffic and creating awareness of the availability of online purchases, which is convenient to most people. Therefore, the customers will not have to travel to the company’s physical stores since they can easily make purchases from the comfort of their
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As a result of online retail, there has been a shift in how we do our shopping and is making its way to being THE way of shopping. Online retail has strong cost advantages in comparison to its offline competitors. It is rapidly taking precedence in many categories due to better pricing, selection
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In addition, cheaper prices are one of the main reasons I shop online. We get discounts, cashback and coupons, which makes online shopping even cheaper.” She laughed, “How can I ignore the aspect of convenience as a reason to shop online, specially, because the traffic jams and maddening rush on streets during Diwali is a common scene? Also sometimes, the local stores have a limited variety and many popular brands are not available in local markets and malls.” She concluded.
We all know that shopping at stores requires us to go to mall or department stores in buying supplies and spend our money. Now we live in the age of internet and buying things can now be done by clicking a mouse. Because of the numerous benefits of shopping online more and more people these days prefer online shopping over conventional shopping. But which one gives us the best benefits? Our discussion centered on three differences between shopping at stores and shopping online.
This is because, the shopping on the Internet deals with many purchasing opportunities and assorted with the special product to be sold to the customers. These opportunities make the online shopping or internet shopping can be convenient, economical and safe, fun. Moreover, without an extra cautious, the online shopping will be a venue for other people or named as
Since the beginning of the 1990’s, e-commerce has radically changed consumer behaviour by introducing new retail channels (Ngai and Gunasekaran, 2007). Serious attempts to trade online started to emerge in the mid-1990s wheninnovative, technically savvy companies responded to the opportunities and challenges posed by the internet, to develop sophisticated web sites to serve customers, in their homes (Rayport and Sviokla, 1994). The present retail environment is characterised by new, store and non- store, retailing formats, a wide range of new products, use of new information and communication technologies and consequently, the changing customer needs. Moreover, the dynamic lifestyle conditions of consumers has resulted a change in their personal environment that contributes to a profound change in customer behaviour (Schröder and Zaharia, 2008). Retailing in the 21st century means doing business with customers on their terms (Mathwicket al., 2002).
Online shopping is very important, but in the past people don’t know how to used online shopping. They used traditional shopping or go to malls and shopping. Nowadays when the life is development and people know smart way which is online shopping it is easy and better than traditional shopping. Online shopping is very good because it is economic and least cost. With online shopping you can buy different things from different countries .Online
Online shopping has nowadays become a widely spread way of shopping among people on different continents and in different countries. Its popularity is constantly on the rise considering the spread of Internet technologies and the increasing share of online shops in the retailing business. Online shopping activities are gaining wide spread as far as they tend to provide the consumers with numerous benefits and increase the convenience of buying without leaving the house. The popularity of online shopping grows due to a range of reasons, including its convenience as well as time- and money-saving potential.
For some, working online can earn them enough money to support themselves as well as their families. While there are lots of benefits to working online and making it as your full time job, there are some risks as well. One of these is that you are your own boss. You are the one responsible to find work, to pay expenses, to earn money, etc. This puts more uncertainty on you economically compared to a normal job would.
More and more people these days prefer online shopping than shopping in malls because of so many advantages and benefits. People from all over the world have accepted online shopping sites because of the convenience provided like from shopping in their pyjamas to convenience for elderly and disabled. Not only this, online shopping sites also provides a wider choice of products, avoiding upselling or impulse buying, better prices, good for the environment, and
In his book, “Amusing Ourselves to Death”, Neil Postman analyzes the change of mediums from a Typographic Age to a Telegraphic Age; but because technology has advanced since the 1980s, it does not address every new medium and its effects. One recent medium that dominates the internet is online shopping. With seventy nine percent of Americans making online purchases (Weller), it is quickly becoming a new tool for everyday life. This medium attracts every aspect of buying, from office supplies to dog treats. The demand for online shopping stores is increasing rapidly year by year.
1.0) Introduction 1.1) Background During the past decades, the retailing industry has gone through many important changes. Saturated markets, fierce competition, and the turbulent macro-economic environment have condemned retailers to reconsider their retail strategy. Actually there are four factors which have constantly been reshaping the world of business – technological advances such as the internet, the loss of geographic advantage resulting from globalization, the shake-up of the traditional industries as a result of de-regulation and the rising power of the modern and complex consumer. However one of the most important factors remains the evolution of the Internet.