This is because “An advertiser can call a product new if there has been a material functional change in the product”(128). This means all they have to do is add a new ingredient or even change the container just a little.The word helps this ad by just putting the word new it drives more people to want this product because it’s new and different compared the competition. The ad also has the words treasures on the bottle. By having the word treasure makes the consumer think the shampoo is worth more. Also right under the word treasures is the word royal.
Hip-hop was the genre of music where it was accepted, promoted, and preferred that the artist looked like the fan”(Branch) Perhaps the earliest symbol of hip-hop embracing a more desirable aesthetic was the development of “preppy” labels such as Tommy Hilfiger, Nautica, and Polo Ralph Lauren. While their prices was an indicator of wealth, a big part of the appeal of these labels lie in the fact that they did not normally sell to minorities. In this way both hip-hop and fashion became an ease to the harsh realities of life; even if you couldn’t afford a mansion or Bugatti, you could still indulge in the lifestyle, either through having the hottest clothing or living indirectly through your favorite hip hop artist’s
It’s overdramatic, gaudy and tacky or sentimental and folksy. It’s so bad that it’s cool. It is something that would attract the hipsters in this present age. It can also be found in a form of collectables; vintage products, artworks or people, which at some point were mass-produced and eventually there is a rise in value and sentimentality. Apart from that, kitsch can be in a form of souvenirs, paraphernalia and keepsakes that will be written off as junk by normal people but appreciated as naïve and beautiful by those with perceptive eye and a refined sense of
In IB SL Language and Literature, we are focusing on mass communications, which includes advertisements. Today, advertisements aim to please the masses but many companies use sexual innuendos to catch attention and say you could get what is presented such as sex if you buy this item(s). Many apparel company advertisements suggest that if you wear their clothing, you will attract the attention of a good-looking man or woman. Two such companies include Calvin Klein and the Gap. We focused on Gap and the gender roles/stereotypes they presented in their ads, such as social butterfly for girls and young Einstein for boys.
Outline - Embroidered Patches are Fashion’s Next Trend If you’ve been paying due attention, fashion trends are now all “patched” up! It means that the trend has picked up for patches to play an important role in customizing outfits and express your ideologies. Those patches look damn badass too! Patches back in style is good news, but custom patches are now ruling the ramp too! The style of patches that are most trendy with current tastes are embroidered patches that are sewn into the fabric thus boosting the durability factor.
The main message of this campaign is Pantytime, it is a very minimal message accompanied by a provocative colorful image, which enhances the fact that America Apparel are controversial and not afraid of being it. The theme for all these visuals has been “Pantytime”, along with their special promotion written under the image concerning underwear, with their special offers and new arrivals with as well information about their retail locations and enhancing the fact that it was made in the United States in downtown LA. The main idea a viewer can get of this campaign is that the women, is in a sexual position waiting for another person that is above her as seen in figure 2 or behind her as seen in figure 3, this can clearly shock the audience, but from the advertising side it is clearly made for this purpose. American Apparel became publicly known in countries, where it is not even sold in stores. Figure 4, American Apparel Pantytime campaign from their
“Women are happy to wander through sprawling clothing and accessory collections or detour through the shoe department. They like to glide up glass escalators past a grand piano, or spray a perfume sample on themselves on their way to, maybe, making a purchase. For men, shopping is a mission.” – (Baker, 2007 cited in Jirasek & Safarli, 2010) It has been suggested that gender has a bigger influence on shopping practices than “age, education or occupation” (Dholakia, 1999 cited in Jirasek & Safarli, 2010). Scientific studies on humans’ brains have pointed out a difference in gender (Lewis & LiveScience, 2013). According to science, biological differentiations between women and men seem to define the differences in women and men’s interest in
It’s simple yet classy despite the imbalance on the lengths and cuts of your hair. Most asymmetrical cuts are perfect for any hair texture so there is no fear that you will ruin your hair. Even celebrities with the likes of Rihanna, Paris Hilton and one of the Olsen twins supported such look, which they did with a great bang and a thumbs up. However, if you have a round face shape, then definitely this is one of the best hairstyles dedicated for you. So better visit that salon now and ask your image stylist to cut it fashionably irregular.
The way in which people dress, does express their attitudes, moods, personalities, and even genders. Fashion designers, fashion journalists, critics and models contribute to the manner in which people can do so. I suppose, even though there are a lot of conservative people, who would probably go against such ideas, we are lucky to be living in
The scene at the party has many different things going on, making it hard to create an image of everything that is going on, while the movie shows the same thing, but it shows a visual of all of it making the image more appealing. During this scene we meet Gatsby for the first time, and get a glimpse of him, and we also understand why Nick was invited. Moreover, the reason why this is important is because in the book, it is hard to pick up all these small details, but in the movie everything is in front of your eyes. Some may argue that the book gives a better visual art examples because it has many detail throughout, with many moments of excitement. This though, is not true because some people visualize better with the movie version because it points out those key elements.