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The Experience Economy: Experiential Industry

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This term is used in "The Experience Economy: Work Is Theatre & Every Business a Stage" named book for the first time by Joseph Pine and James Gilmore. Before Pine and Gilmore, Alvin Tpffler wrote a book named "Future Shock" and mentioned about experiential industry. Toffler says that in the future people will spend their salaries mostly to for living great and different experiences.
Pine and Gilmore described experience economy as a stage of economic evolution in which added value is created by engaging and connecting with the customer in a personal and memorable way.
In other words, experience economy is an economy that goods and services are sold to customers impressing them with memorable experiences. Within the meaning of the experience

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