Competitive Advantage and Long-term Vision As the Allstar brand continues to be one of the leading Pharmaceutical companies who manufactures quality over the counter (OTC) cold and allergy medicine, our long-term vision is to build and gain a competitive advantage over the top competitor in the business marketplace. By gaining and maintaing a great competitive advantage, this will enable Allround to increase their market share and profitability. One way the company plans on reaching these long-term goals is by investing more in marketing. Focusing on increasing both the direct and indirect sale force. The new merchandisers will provide special support to retailers for their in-store activities, such as shelf location, pricing, and compliance
Even though Tesco largely support British jobs and expertise by consistently encouraging UK branded supplies but it has recognized the need for products from abroad and thus have started working with many different suppliers of different region and ethnicity. For example, “Tesco cooperates with 1500 Polish suppliers and a number of shopping mall’s tenants. Tesco promotes polish producers and local economy.” PESTLE Analysis To get a better understanding of the external environmental factors, the PESTLE analysis is presented below: Political Factors Since Tesco is a global organization, operating in more than 12 countries across Asia and Europe, political factors are the most crucial external force that derives its business operations. Political factors involve legislation, tax rates and the economic stability of the country it is operating in. The ruling political party in any given state in which Tesco is operating can influence major strategic decisions such as employment of domestic population at a certain minimum wage.
The developing countries have achieved this progress by reforming their policies, institutions, and infrastructure. The existing market structure, the market potential and the expected increasing returns are the leading criteria for firms for investment. With the growing global competition, the world economy provides a large source of supply and demand, so that international trade increases the possibilities for an adequate through specialization and complementary strategies. Economies of location can be seen as a prominent factor in globalization of industries. The transnational co-operations (TNC) are important market players in world trading system.
Introduction This case study explores the acquisition of the Body Shop, which is one of the largest franchise cosmetics companies in the world, by L’Oreal. The main concentration of the case study aims at investigating the impact on business ethics and corporate social responsibility by the concentricity of the Body Shop and L’Oreal and how the general attitude and buying behaviour is distorted in the course of this acquisition. L‘Oreal being the big conglomerate in the cosmetics industry acquired the Body Shop International which is comparably small but having iconic brand of environmental and socially responsible concerns, on 17 March 2006, through a covenant of $1.2 billion. The combination of two brands in a newly formed conglomerate implies a combination of values, principles and associations that might affect a company’s appeal. The verity that L 'Oreal 's acquisition of the Body Shop provides plenty of potential growth opportunities is undeniable; nevertheless the question of how well the acquisition sits in the group of the world 's largest cosmetics company is another matter.
During the past decade, Wal-Mart, Kmart and Target three retail giants generate a combined sale of $123 billion (External Analysis Wal-Mart 2015). The success of the retail industry contributes largely to the advancements of science and technology and reduced costs. In the future, the success of Wal-Mart still relies on consumers’ concerns for value shopping and saving money. The company should pay close attention to the needs of customers and provide high-value and low-price products for consumers. Industry environment analysis includes five aspects: threat of new entrants, power of suppliers, inter-firm rivalry, power of buyers and threat of substitutes.
Globalisation and operate business globally are significant issues for contemporary organisations. Global business is refers as an economic activity that operates in different countries that selling and buying goods and services by people (McWilliams 2010).Businesses are incentivized to sell products and services in foreign markets with technology advancing so fast and international trade expanding. The global business strategy vision is to develop far beyond the borders of their countries and allow businesses to grow (Chan & Justis 1997).Through global business, it helps enterprises reduce costs, expand their market share and become more competitive. There are two impact of global business. One of the impact is multinational corporations
The effects of globalization in a global community Ferbryan Cliff Pelleng (016201400060) Globalization is a process of interaction and integration among the people, companies, and governments of different nations, a process driven by international trade and investment and aided by information technology. This process has effects on the environment, on culture, on political systems, on economic development and prosperity, education and on human physical well-being in societies and communities around the world Community itself is a group of people who share not just living space but also ideas, belief, goods, and solutions to a common global issue. But in a wider perspective, a global community consist of the people or nations of the world, considered as being closely connected by modern telecommunications and as being economically, socially, and politically interdependent. How a Globalization creates a community of a global citizens? And what’s is the effects of Globalization on our local community?
The impacts of globalization can be felt in each city around the globe. Innovation has empowered people and also associations the capacity to inundate themselves into another culture for all intents and purposes at the speed of light. Comprehension of various social orders and societies has turned out to be one of the main procedures of business. Principally there has been a strong focus on understanding the different societies due to its capacity to influence business on a worldwide scale. For example, Coca-Cola and McDonald 's appear to understand immense significance of not managing all societies alike.
GLOBALIZATION, TECHNOLOGY AND LAW Globalization and Technology Globalization has completely transformed the way in which the world and its people interact. Earlier there were several roadblocks in the ability to communicate and interact with the people worldwide. But now, the world is becoming more and more globalized in all spheres: Business, financial, social, economical, etc. Over the years, a lot of technological advancements have come into picture including the changes in the field of Information Technology, having a significant impact on the global landscape. This evolution in Information Technology and the major innovations made in it is a major driving force behind globalization, which actually set the cart rolling.
1) What do I think of when I hear the term globalization? My impression of “globalization” lends to the cross-pollination of cultures and their associated technologies, politics, tourism, environmental, social, economic, trades and commodities that impose and influence world growth and development. 2) a) Which major trends, developments, and phenomena are caused or influenced by globalization? Associated trends and developments of globalization having a profound effect on a multitude of areas globally that appear to be at the top of the list are; i) The tourism industry – With the globalization of the tourism industry, advancements in modern technologies and engineering have enabled global transportation more efficient and less costly to