The Importance Of Diaspora Tourism
With regards to diasporic members and their motivation to travel, Duval’s (2003) study also indicates that “return visits” serves as a means towards maintaining social and cultural ties with family members and friends in their native country and because of social obligations, such as, ‘attending birthdays, weddings, funeral, etc ' (Larsen, Urry & Axhausen, 2007).
Tourism can offer liberty from work and other time responsibilities, an escape from the usual social roles and the freedom to spend one 's time however one wishes. The idea of escapism is a form of lifestyle migration (Cohen, 2011). In a diaspora tourism context; “The return visit is a form of escapism, in the sense that for them the destination is convenient and often inexpensive, due to their familiarity of the destination, as well as to their social connections” For example, money can be saved by staying with
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Whereas for Duval (2003, p.298) “return visits incorporate a variety of activities ranging from lounging at the beach with friends, touring areas of the country where they have not been in years and visiting relatives”.
2.4 The Economic Importance of diaspora tourism
As discussed earlier tourism is an important part of the global economy and the primary source of income for many countries. The economic contribution of diaspora tourism can be imperative. In 2015, UNTWO reported that the earning from tourism receipts made about US$ 1.5 trillion in 2014. These reports indicate that around 538 million international visitors were welcomed by destinations worldwide from January to June 2015. International receipts through tourism are one way that diasporic holiday-makers impact economically in its host country (Newland, 2011). International travel gives $US 1.5 billion to the global
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