Halal certification from a recognized Islamic organization helps build confidence among Halal consumers and is a reliable and authoritative declaration to support manufacturers’ claims that their products are Halal compliant. Halal certification might be appropriate not just for meat and other food exporters, but also for other manufacturers for example leather. The Halal certificate verifies product’s conformity with Islamic Laws that cover two main principles: the absence of forbidden substances and guarantee of high hygiene and safety level of a product. The core products that are forbidden in Islam are pork and alcohol, as well as other goods that had any dealings with the latter substances (Ruževičius, 2012). Religions have value systems and belief that are expressed in terms of, acceptances, sanctions prohibitions, actions, behaviors, and reactions.
As Allah S.W.T (God) says in the holy Qur’an: “O mankind! Eat of that which is lawful and good on the earth” (Surah Al Baqarah 2:172)” They ask you (O Muhammad SAW) what is lawful for the (as food). Say “Lawful unto you are At-Tayyibaat [all type of Halal foods] (Surah Al-Maidah 5:4). These verses describe that Islam concentrates that Muslims should find rizk (sustenance) and eat halal and toyyiban food to make sure the healthier life which able to good behave and attitudes (Yousef, 2010). According to Zakaria (2008), Halal consists of anything that is free from any substances that Muslims are prohibited from
According to Shazlinda Md Yusof and Noriyuki Shutto (2014), Halal food is the food that is permitted by Islamic rules and can be consume by Muslim without any doubt. The consumption of the Halal food will not bring any harmful to the human. The Quran has given specific guideline to Muslim when selecting food to consume (Siti Hasnah Hassan, 2011). Nur Sara Nadia Muhamad Yunis, Wan Edura Wan Rashid, Norafifa Mohd Ariffin, Norhidayah Mohd Rashid (2014) stated that consuming and selection of Halal food is important for Muslims in Malaysia. This is because the food in Malaysia is manufacture and produce by people from different races and religious background.
Tagore once used “Only let this one tear-drop, glisten pure upon the cheek of time,” to describe Taj Mahal, a place which many people dreamed of going. Its construction is of deep historical and economic significance and there is a heart-warming story behind it. Taj Mahal is a famous tourist attraction in India and it has a long history of construction and rich cultural contented. This is a land full of Indian culture. Its meaning a lot to local habitant due to the reputation of Taj Mahal related their living life in India as well as the tourist from all over the world no matter focus on enjoy the satisfied visual view or doing research here.
1.0 Introduction Halal is a word origin from Arabic which is mean by permissible. This word is also spelled as hallal or halaal. Halal is also define as object or action which is permissible to use, according to Islamic law. This terms covers food and drink as well as all the matters of daily life. In halal food industry Malaysia is one of the world’s leading hub.
1. Title of market research A Study of Product Placement Effect and influence in television of Consumer Behavior 2. Study Rationale In the past, when the marketers needs to do promotion work or increase the brand image, usually they will using the media platform to do this task like newspaper, radio, website or magazines. Nowadays, those platforms are not popular enough than the movies or the drama broadcast on Television; So that the marketers and advertisers try to transfer their traditional promotion platform to television. The definition of Product Placement is that a new form of advertising for the brand or company show their product or services within a drama.
Chapter I INTRODUCTION 1.1 Introduction Packaging design and labeling is a part of marketing strategy to sale the product. Packaging mostly use paper, metal glasses, wood, fabric for packaging. There is several purpose of objective packaging and labeling. Packaging is mainly to physical protection; follow to barrier protection, containment, information transmission, marketing, security and portion control. Packaging can categorize into 3 parts.
Introduction Based on halalfoodauthority.com the definition of Halal is means permissible and based on Islamic Shari’ah. The antonym to halal is haram, which means unlawful or forbidden. The Halal terms is common used in the Muslim due to their religion believes, the Muslim is forbidden to eat or touch things that contains pork. For example, they cannot eat pork meat or use any product such as cosmetic which have contain non halal substance, non-halal substance such as pork, forbidden animals or human parts which is urine or blood. If the food is contaminating with the non halal substance such as the human blood that product will be categories as non halal product.
This greatness goes beyond the enjoyment of eating a well-cooked meal. Sharing of a meal with family and friends is a symbol of harmony and unity. The flavor and the endless varieties of cuisine in Malaysia will be to unravel the story of Malaysian culture. The appreciation for food in Malaysia goes beyond appreciating the endless varieties of food offered by the various cultures which make up Multicultural Malaysia. Therefore, it is necessary to develop a website to show the greatest multicultural food in Malaysia that consists of Chinese, Indian and Malay.