apply the SWOT Analysis, Pest analysis, the 7S model, Concept, and the Seven Steps of Marketing Strategy on Zain Group Zain Group SWOT Analysis Strength : 1- Globally competitive Benchmark rates 2- Facilities that the company offers increasing to improving the financial of Zain Group 3- Very powerful and strong trademark . 4- Stronger employee base . 5- Well maintained technological condition . 6- Trusty and stronger network . 7- proud of having professional and skilled team . 8- Enjoys a stronger
journalism; as a result, the media has adopted a business model based on clicks and advertising. The combination of people 's need for information and the greed of news corporations have allowed for the proliferation of “fake news,” a term that has gained importance in the last two years. Fake news is “completely made up, manipulated to resemble credible journalism and attract maximum attention and, with it, advertising revenue” (Hunt, 2016). News has the power to alter people’s perceptions which can
ability to keep fares low, to fend off competitors. Due to the low cost model and cost been cut to the bone, a strategic decision was to place less importance to some areas of the business, such as, customer service, poor website interaction and bad publicity through customer complaints. The latest strategy is to address these issues and to put a higher importance on them to improve the
Study of product line. 2. Product depth & width. 4. Product life of lubricant. • Price Mix : 1 .Pricing of different products • Promotion Mix: 1. Advertising strategies, promotional schemes, extra offers. • Place Mix: 1.About their global reach. 4. Study of channels of distribution of major players 5. Dubai market analysis of Major players.
Cairo University Faculty of Commerce MBA Program 2014/2015 Marketing Department SALES FORCE COMPENSATION AND MOTIVATION HALAWANI BROS CASE STUDY Submitted by: Mohamed Ahmed Mohamed Abdel Aziz Supervised by Professor: mohamed Abdellah In the fulfillment of the requirements for MBA final project for Marketing Research MBA forth Term may 2015 ABSTRACT Purpose- The purpose of this research is to identify and study current sales force
CHAPTER I INTRODUCTION TITLE OF THE STUDY The working capital management has the great impact of the company’s performance. To check the working capital management affects a large amount of persons done the research on this in different companies sectors in different countries and in different environment along with different time period. Many persons find the positive relationship between working capital management and companies’ performance and many persons and researchers find the negative relationship