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The Importance Of Information Privacy

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Information privacy refers to the individuals that want to gain access and control over their personal information (Bélanger and Crossler, 2011). It considered as a critical aspect of information sharing to the third parties. It exists with concern to various stakeholders includes government regulators, privacy activists, individual consumers, and business leaders. The personal data should be used for an agreed purpose that provided and entrusted to the websites. The Federal Trade Commission (FTC) coerces punishment against the company that refused to ensure the customer’s personal data protection.

Privacy policy is a statement that complies with the law in order to protect the individual personal data. It helps a website to build trust as well as promote disclosure to know what kind of information will be collected and how they handle it. As the website that gathered personal data may use it for bad intentions like shared or sold it to others company that violates the privacy of the users’ information. According to the FTC, privacy policy notice is usually located at a place on the website and able to access by clicking on the link. …show more content…

Global social media research summary 2016 states that the number of growth in active social media users increased 10% since January 2015. As the social media user population is increasing, information privacy protection to minimize data misuse cannot be ignored. Most of the countries adopted data protection laws due to the privacy issue of the websites, the laws prohibit and have the right to enforce penalties against companies that misuse and disclose the personal

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