However, the cultural environment (communications, religions, values and ideologies, education, social structure) has special importance in multinational business. Table II gives an overview of the complexity of the cultural environment in multinational business. “Culture is an integrated phenomenon and by recognizing and accommodating taboos, rituals, attitudes toward time, social stratification, kinship systems and many other components, modern managers will pave the way toward greater harmony and achievement in the country in which an multinational business operates” (Sherman et al., 1995). Different cultural environments require different managerial behaviours. Strategies, structures and technologies that are appropriate in one cultural setting may lead to failure in another.
Haier Fatal Flaw in Transition Mode Business innovation is a first allocation of resources on the whole group, it is a systemic activation, rather than only relying on the vitality of the individual, fighting each other. The responsibility for corporate innovation and internal resources are distributed to individuals. This raises two questions: First, it means the staff and to assume the dual responsibility of corporate real pressure to survive and future development opportunities, but also within the assessment requirements of the internal market mechanisms, which will only lead to realistic and staff must first give up future, and eventually gave up reality together. As we all know, Haier is a huge international business in the world, now, it facing a transition crisis. There are several issues in Haier.
If all our personalities was the same the office would be less productive or motivation. I supervise eight individuals who all have their own personality and come from different culture. Organizational behaviour helps a lot in understand their personality and how it impacts the office. How to deal with each officer on a different basis due to their difference in personality. Understanding personality differences and organizational behaviour give you a new perspective on how to move the workplace to be more productive and
Relativism is the conception that believes one’s value, behavior, belief and morality have no universal validity; all of them are equally valid and are related to other certain elements. Relativism is often associated with a normative position, usually pertaining to how people ought to regard or behave towards those with whom they morally disagree. (Stanford University, 2008) Cultural relativism is a theory that deals with the diversity among different cultures. It considers that people live in a particular cultural background and enrich their culture through particular communication and innovation within the society; every culture has its own unique developmental processes that are determined by its social environment and natural surroundings. To add with, cultural relativists also believe that there do not exists a universal evaluative grading standard to measure the value of culture due to the differences among them; therefore, no culture can be judged by the standard of other groups.
On tendency of increasing globalization, cross-cultural working has become more and more important to cover working specialist vacancies. The variation of workers coming from different countries with different cultures and working together in multicultural groups may lead to cultural synergy as well as misunderstandings and may create barrier between organization staffs in communication will not be efficient any more. Most of the previous literature on cross-cultural differences in behavior has so far focused on values and attitudes (Barmeyer 2004) As illustrated by (Reynolds, 1997), “Every person has his or her own individual way of gathering and processing information, which means ways of learning and solving problems in day-to-day situations. These personal cognitive abilities, acquired in the course of a long socialization process are called ‘‘learning styles’’.
intercultural communication is important for high school as well as college students because they have a future plan to do businesses in the emerging global economy. If companies are going to sell products and services nationally and internationally, then they will need a rich mix of employees with diverse perspectives and experiences. They will need top executives who understand different regions and cultures even beyond the Horn of Africa and surrounding countries. We live in the era where people, ideas, and businesses are all interconnected. Self-awareness One of the most important reasons for studying intercultural communication is to gain an awareness of one‘s own cultural identity and background.
The author is of the opinion that if the Customer Relationship Management scheme is overly used and misused, it may result in depleting customer trust. The above literature review signifies the importance of customer relationship management in modern generation. Customer Relationship Management has gained importance globally and much needed for any business to survive. Thus companies give importance to customer and try to build long term relationship so that every customer will add revenue to the organization. The Customer Relationship Management concepts are all about gaining trust of the customer, so that the transection can be converted into relationship.
We will look at the impact it has on both our personal and professional lives. As corporations continues to expand and penetrates foreign market, the need to understand how to communicate with our business partners across the globe is critical. Coordinating meetings is hard enough already with the introduction of the time differences, now we also have to factor in the intercultural difference just added a whole new twist. We will now have to be cognizant in respect to our action in respect to the difference in culture, religious, ethnic, educational background, and other factors that may result in an uncomfortable situation. In the American culture, we see that time is an important essence, and that being on time is a sense of respect to all parties involved.
Literature review:- Workplace diversity is high on the agendas of human resource (HR) departments and managers (Olsen & Martins, 2012), organizations have to adjust their practices. Because diversity implies that people are different from each other, this also means that people have more diverse needs in relation to what their organization offers them (Rousseau, 2005), For instance, organizations may offer the opportunity to customize their careers and provide them with an individualized choice concerning how they develop their careers in the organization (Greenhaus, Callanan, & Godshalk, 2010; Rousseau, 2005). When employees are able to make individualized career choices, the advantages of workplace diversity rather than the
Being able to deal with this cultural difference peacefully, never mind creatively and innovatively, is becoming a survival issue to thrive in a global world as a global leader. The globalization process is forcing businesses to rethink their strategies. Intercultural communication, skills assume an ever larger role in global marketing and sale strategies. Consequently, language programs need to respond to these