Media can be defined as the main means of mass communication. It acts as an essential part of society. Allowing us to be informed and feel included. Forms of media have changed throughout the years enormously and with that said, has increased with importance. Media helps society form opinions on everyday events.
It is essential for the media to give importance to cultural factors while presenting news, telefilms, and dramas. This helps the media to be more acceptable and gain more viewership. Recently the media has been promoting educational policies that encourage young ones to get more education. The media has also been playing important role in raising awareness of the political situation in the country. It also led to increase social activism.
Today, this advanced media has many useful functions, such as disseminating information through mass media, reporting the news of recent events and activities, and for entertainment, such as searching for music and videos. The first function of media is to disseminate information. Dissemination of information is in fact the major function of media. According to Danahm and Nicole
“Media has become as necessary as food and clothing. Media is a mirror of the modern society; in fact, it is the media which forms our lives. The principle of the media is to let people know about modern, new relationships and to tell about the most modern discussion and fashion. The media still very backward behind other economic sectors because international communication is closely bound up with culture, language and tradition” (Karachi, M.(n.d). Media has many important types we already use in our daily life such as the internet and TV also radio and print media like newspaper and magazine.
Media has been always an important aspect in our lives even when it was not as developed as it is today, and it plays a crucial role in our social and academic life. According to the information and the news that media produce to us every day, it has made many changes in our life. Thanks to those news and information, media has given us the chance to give our views; developing our knowledge, it gave us the chance of changing our minds, and also the opportunity to communicate with different population from overall the world. The new technological devices took a big part in developing and increasing communication among people. The concept of media was always creating problems in the world and people think that has more negative effects than the positives one, but we cannot ignore that it has changed our life and it has an importance part in society.
MEDIA TO BE DEFINED AS ? Media can be defined as the central source of communication , it is the simplest way of interpreting information, ideas, knowledge and to reach out to the outer world with it. Media includes all kinds of sources of communication like , newspaper , television, radio and internet. MEDIA BUILDING AND REFLECTING SOCIETIES !!! In the present case of 21st century the world drives around media.
News media is the change maker of mind of society and world News media is a tremendous source of information for individuals as well as society. In an associated society, media are the shared stories modulated over the diverse connections available to its participants. Every well-connected society shares a decent variety of strings and will utilize a scope of various media sorts accessible to them to trade news, set up and keep up associations and set up history (cited in Brody F.,2006). Using news media, people’s attitudes and habits can be changed. every one of us have mixed up or, on the other hand wrong ideas about different disease like HIV/AIDS.
People have built up their relationship with information that they essential for their life by the used of media and media has been used to convey the news to all over the world. As everyone knows that newspaper is the first media that appear in the world but then it had been replaced by radio in the year of
The word 'media ' is derived from the term 'medium ' which means 'carrier '. Thus, the media is a carrier of information to the masses. The renowned linguist and critic of the media, Noam Chomsky, defines media as a “system for communicating messages and symbols to the general populace.”1 Among the many purposes that the media serves, is providing entertainment and information. Media coverage determines one 's perception of the world. Media can broadly be classified into two types – print media and electronic media.
SAMPOERNA UNIVERSITY Media is a technology that used to communicate to a large of people, it is has channels where information like news, education, entertainments, data or any promotional messages are delivered. Media is divided into several form like, newspaper, magazine, TV, radio, billboard, hanging mobile, fax, telephone and internet. People can easily to have media now days, because media such a popular thing to use to have some information. Media work not only to delivered information to the society, meanwhile media become the main role of the society or media take a control of society and can influenced the society. In 20th century entertainment is one of the sector that significantly growth that the other sector.