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Retailing Business Essay

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A retailing business is the sale of goods directly to the final consumer, not for reselling, but for use and consumption by the buyer. Retail business involves the sale of product from a single way of purchase directly to buyer that intends to use the product. Retailing business can take place on various of forms, including an internet shopping website, a catalog and retail store. The retail transaction is at the end of the chain as the manufacturers always sell large number of products to the retailers at a reasonably lower price, as the retailers will directly sell those product to the final purchaser to earn their profit. Next, retailers always make the purchase of goods easy for the consumer for example, retail stores having salesman, customer …show more content…

It is based on a deal and contract between the company owner and the franchisee that granted a license to operate an already established business company for example like McDonalds, Starbucks and BurgerKing. The franchisee must follow the rules and regulations given by the company’s owner as they also needed to pay an ongoing franchise royalty fee to the franchisor. Beside that, franchising could enable the company to achieve a greater profitability by offering ease of supervision and staffing leverage. With franchising, the company’s owner could consider expanding their business to secondary markets. This could easily increase the chances of success for the franchise. On the other hand, franchising reduces the risk of failure for the company’s owner as the franchisee usually shoulders majority of responsibilities including financial and operations issues. Therefore, the franchisor will only carry a minor part of liability. As a result, franchising is one of the best idea for business that want to grow into their full potential and enter the international market. As it can easily generate serious profits. (Muhammad Faisal

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