It may be presumed that ‘factors relating directly to an event or news item play a major role in its global dissemination (University of South Africa 2014:142).’ The nine event or news related factors are discussed here.
Part of the basis’s of what would determine if an event is covered by the international media, the cardinal factor being, the degree to which an event would be regarded as socially deviant (University of South Africa 2014:142) (Chang et al 1987). “Social deviancy” can be defined ‘as the extent to which an event jeopardises the status quo in a country (University of South Africa 2014:142).’ News that deals with rebellions, wars and coups, all tending to deal with a crisis-orientation, would be more likely to be part of international news (University of South Africa 2014:142).
“Lee (2005 in Chang, Salmon, Lee, Choi & Zeldes 2010) adds public health crises to the list, as the “expanding global village” has led to people coming into contact with one another on a more regular basis and, therefore, being aware of diseases (University of South Africa 204:142).” For example, in 2009, the swine flu virus, also known as H1N1, made headlines all around the world (University of South Africa 2014:142).
“Related to epidemics are the sheer size and scope of an event – the immense loss of life will cause the event to be covered by the global media (Chang et al. 2010) (University of South Africa 2014:142).”