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The Importance Of Tourism Industry In Malaysia

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CHAPTER 1
INTRODUCTION
1.0 Introduction to Tourism industry in Malaysia.
Tourism as an economic sector has come to be consolidated in the middle of the 20th Century (Maximiliano E. Korstanje 2014). Tourism in Malaysia have a potential for long term growth with support from the government to growing markets in the Asia Pacific, all leading toward increases in domestic, inbound and outbound travel. With a strong domestic economy we expect to see positive growth across all key market indicators. Malaysia is an amazing holiday destination that offers many different types of vacation. Tourism is quick turning into major revenue for our country and Malaysians as a whole should rise to the challenge of putting Malaysia on the map of getting to …show more content…

Homestays are some of the many tools the industry uses to maintain the growth rate. Homestay operators can generate lot of money off their business but however tourists are not completely aware of homestay programs and only recognize hotels as accommodation options. Homestay operators are having trouble keeping their business afloat. Therefore, there is a need to conduct a study to further understand the level of tourist awareness and satisfaction towards homestay programs. It is important to understand the dynamics of this situation in which that can be utilized to expand the consciousness of tourist and give them fulfilment to insure more visits are check into the homestays in the …show more content…

So, researcher cannot perceive the entire tourist feedback and not been able to find out how many actually tourist are aware towards the homestay programs. Thus, only tourist in Sarawak participated, which specifies results are not generalized.
b. Time Constraint
The researcher have about four month to complete the project paper and this maybe it would affect the quality and accurateness.
1.8 Definition of terms
Homestay
The term of “homestay” may be diverse in various countries. For instance, in Australia the term is mainly related with farmhouse accommodation whereas in the United Kingdom the term usually associated with learning the English language. The term ‘homestay’ is yet to be included in some of the major dictionaries. The Merriam Webster Dictionary (2007) defines it as “a period during which a visitor in a foreign country lives with a local family. (Yahaya & A. Rashid, 2010)
Tourism
Tourism is activities involve travelling from one place to another place for a pleasure. This also includes the business of providing hotels, restaurants, and entertainment for people who are travelling. Tourism is described as a social activity that includes human behaviour, using resources, interaction with people, economic and environment (Alinejed and Razaghi

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