The Media's Influence On The Music Industry

Technology, the media and institutional power may influence the future directions for Rock and Roll within the next 5 to 10 years. In the 1950s, rock and roll sound and style had challenged cultural authority. The rock music of the 1960s often challenged political authority directly and unambiguously. A future scenario will provide aspects of continuity and aspects of change. The changes will affect the media facilitating access to the text. However the various legal and economic issues are resolved, rock music will certainly be central to 21st-century ways of doing things. Rock, in short, not only reflects (and reflects on) social and cultural change; it is also a social force in its own right.

The politics of influence over popular music, and fears about its effects, it would be incorrect to propose that we are dealing with harshly different ways of reading pop’s politics – either as symbol or as effect. They are well connected, and that it is difficult to separate them. This connection has consequences that are too often ignored. The representational politics of music are established in part by recognised practices, and policy can change the ways in which

“Regardless of what artists may think about this shift in the music industry, there’s no arguing that they need to adapt in order to make money” (Carter 5). Endorsement deals play a big role in a musician’s career. Currently people are debating about whether or not artists should allow advertisers to use their music in promotions. Artists should allow their music to be in commercials because advertising keeps a musician financially stable and helps them reach a wider audience.

Do you prefer to listen to music? Many of people do. The musicians sell their music and receive large sums of money. However, recently, there has been a large increase in popularity for music streaming services. To keep making money musicians have been required except endorsement deals from large corporations. Artists should use their music in advertising because they will be able to make larger sums of money in addition to gaining popularity.

   The new model that the music industry is transitioning to is the streaming model. Artists and producers used to make most of their income from physical copy sales. Now most of the income usually comes

Rock and Roll has revolutionized the way we behave, dress, and much more. To this day rock and roll continues to make its statement in society. It had become a popular music genre that dominated the 1950’s and currently today 's music culture. The music genre originated in the 1950’s. It is a combination of Jazz, Blues, and Gospel. This music style had shaped the future of those in the 1950’s setting a platform of the music to come. Rock and Roll couldn’t have taken flight without the popular artist of the time including the widely known “King of Rock” Elvis Presley, Bob Dylan, The Beatles and many more bands from England and America.

Pop music, or popular music, in the modern sense has been around in the United States for several decades, having begun around the late sixties, and has encompassed an assortment of genres throughout its progression. As pop music has aged and adapted, an increasingly common complaint among the critics of this genre is all pop songs being homogenous, or they “all sounds the same”. Typically, the fans of this genre respond by stating each song is easily distinguishable from one another, provide a unique musical experience, or they aren’t less unique than any other category of music. Nevertheless, recent evidence supports the notion of pop music sharing numerous underlying traits between many of its songs. The homogeneity

Success in the music business is a thing of wonders isn 't it? From the ongoing fame to having people looking up to you, it 's something really special. But things are making the music world different. Instead of people buying the albums from the musicians, the internet services allows them to stream it which doesn 't cost a penny. Now the musicians are receiving less while the customers are getting their music for free. But since their basically making the musician lose money, now all they can do now is do advertisements. So is it right for musicians to sell out, and the answer to that is yes they should. Musicians should be able to sell out for various of reasons.

Everyone can download from the internet without paying for that. This procedure allows the entertainment of customers without taxes and payments. Therefore, the threat of other entertainment sources are also posing a mid to low level of threat of substitution to music industry in contrast with music.

Network and trust are availed to everyone-There is the allowance to edit, share, reuse… of data.

There are a number of other music streaming services in the market, the main competitors being Apple Music and Pandora. The first music streaming service I ever used was Apple Music and the selling point for me was the integration of Apple Music with your existing iTunes library, so you see all your music side-by-side. This functionality was error-prone, as it didn’t allow for cross-device syncing, meaning you have to re-download and recreate your created playlists. This became far too frustrating to deal with (amongst other issues) and so I moved to Spotify. The changeover was almost seamless as the basic structure and design of Apple Music and Spotify are very

Briana LaHara was twelve years old when she learned of a lawsuit filed against her by the Recording Industry Association of America. LaHara downloaded one thousand songs using a website that allowed file sharing, some examples of the music she downloaded were If You’re Happy and You Know It and the Family Matters theme song. Jammie Thomas-Rasset is a woman who was served a lawsuit, among four different record labels, for downloading twenty four songs through the website Kazaa which provides users with the tools to upload and download songs. Thomas-Rasset took the case to Supreme Court. Joel Tenenbaum had an RIAA lawsuit filed against him while he was a student at Boston University. He downloaded thirty songs between 1999 and 2007. Like Thomas-Rasset, Tenenbaum decided to fight against the lawsuit in Supreme Court.

In this case the use of physical CDs, which had previously been the ideal method for movie companies to distribute their content had started to see a decline in sales. This was due to the advancement of technologies, specifically the internet, PCs, portable video devices, and file sharing servers allowing for potential consumers to easily access the content digitally. Unfortunately for these video companies, the amount of illegal content obtained compared to legal was 4 to 1. This severely impacted their current marketing practices and forced these companies to adapt to the technological advances to stay relevant in the evolving market. Companies that failed to adapt were simply out of business and no longer relevant. In this case, the company Blockbuster, which was known as the leading distributor for movies, became irrelevant due to the impacts. Instead the company Netflix had become the replacement and is taking full advantage of the disruptive

Thesis Statement: Today I am going to tell you about an aspect of human culture that appears just about everywhere you go: music.

Digital Media is any media that is enclosed in a machine and is a readable format. Anybody can create digital media, it can be viewed, shared changed and preserved by anyone on computers. Examples of digital media include; mobile phones, compact discs, digital video, digital television, e-book, internet, minidisc, video games, the World Wide Web, e-Commerce and many interactive media.