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The Negative Impact Of Mobile Phones On Today's Society

1454 Words6 Pages

INTRODUCTION:
Mobile phones are very common devices in our society now. Almost everywhere we go mobile phones are being used in every continent. Mobile phone companies are innovating new products on a yearly basis. People are buying such products even if they have one at home. Mobile phone companies are constantly competing with one another to attract more customers through high budget marketing campaigns and incremental innovations.
Mobile phones are not bad at all and it is a necessity in life for everybody in today’s global society. Surveys show that in today’s society there are approximately 4.61 billion mobile devices and this number is forecast to increase to 5.07 billion by 2019 (Statista, 2013). Mobile technology has its side effects but it also has its benefits to society.
Although such technologies bring sales and profit to companies and also meet customer needs, they have negative impacts in society. This essay focuses on the impact of mobile phones on behaviour in today’s society. Such impacts on behaviour include consumer behaviour, psychology, communication and learning. The advantages and disadvantages of mobile phone technology on these areas are also covered.

CONSUMER BEHAVIOR
The development of new technologies has led to dynamic changes in customer needs and preferences. Mobile phones have had one of the fastest adoption rates amongst households in the world’s modern society (Comer and Wikle, 2008).
Consumer behaviour is majorly attributed to by

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