The Nfl's Revenue-Sharing Model

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The biggest percentage of shared revenue is generated from the league’s national television agreements. TV rights fees will grow to $4.9 billion in 2014 and will increase again in 2015 once DirecTV’s agreement is extended. The genesis of the NFL’s revenue-sharing model is embedded in its longstanding television rights practices. At the start of the 1961 season, CBS held broadcast rights to each NFL team except the Browns, who had a regional broadcast agreement with Sports Network Incorporated (SNI). Each franchise retains its suite, club seating and sponsorship revenues from naming rights and other properties. The Cowboys ' AT&T Stadium, for example, includes 342 suites and 15,000 club seats. The stadium 's luxury suites sell for between

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