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The Pros And Cons Of Digital Transformation

1146 Words5 Pages

Digital transformation and digital disruption
During the last few decades the digital world has been developed in an enormous way. The use of digital technology is now a part of daily life. The methodologies and technologies are improving day by day and the organizations needs to adapt the new technologies and transform their business along with this emerging technologies. The implementation of digital technology in businesses makes the organization less challenging than from traditional business. The business can organize their strategies and business model in an effective and efficient way than traditional method of business. Which makes business more customer oriented and helps in overall fundamental growth of organization.

Figure no. …show more content…

The digital, social medias have an significant role in today's daily life. The peoples started to use more digital medias a than before which can be access from anywhere at anytime with internet and a device. For example, peoples used to read newspaper and magazine from printed versions. But nowadays they started to read the same in mobile or from their computer which can access at any time with the help of internet. This innovation helped both readers and the news company. The readers don't need to purchase the printed newspaper everyday or even they can get the news when they are travelling. And for newspaper companies, they can publish the news to readers without any lag.
As social medias are used in interacting among the peoples, the businesses identify the opportunity of marketing with the advantages of social media. The businesses can promote their products and services with the aid of several social media which are cost efficient and will reach customers quicker than other mode of promotions. With social medias, the customers can access to information instantly. Also, social media brings more reliability in the customer – business …show more content…

Because the organizations need to consider various factors while implementing digital transformation. The entire business model is reshaping in order to include the digital technologies in the traditional business. Thus the business need to manage all the factors that affect the implementation of digital technology. In this thesis we are identifying the major domains while transforming the business with digital technologies. The businesses deal with some issues while implementing the digital technologies. The organizations have to change their traditional methods by adding the innovative methodologies to business. They have to change the current business model and plans according to merge with the new digital technologies. Some businesses succeed to adapt the digital transformation, but in case of kodak or nokia, they failed to adapt the digital and disruptive technology to their

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