Originally believed that sustainability or environmental protection was the responsibility of developed countries is no longer true. The developing countries have equal stake and probably more than the developed countries as it becomes extremely critical for them to use their resources carefully. Now that we have established through various industry cases of how sustainability can be profitable, let us look at steps an organization can take to internally promote sustainability 1. Incentivize Sustainability: If the organization wants its managers to think about the triple bottom line, incentivizing them helps achieve sustainability targets. 2.
Therefore, by taking economic, social, environmental issues into accounts is a key approach to develop sustainably in different contexts. According to Griggs et al. (2013), the improvement of life quality should be within the scope of earth’s ability to support human well-beings. They mentioned that the twin priorities for sustainable development goals(SDG) must be both the earth’s life-support system and poverty reduction . It is also noticeable that different from the common understanding, which often puts clean air, ecosystem services and biodiversity into the category of environmental sustainability, Griggs et al.
Now we will simply jump to another dimension of sustainability – the environment. An interesting metaphor is found in the following excerpt: “Swedish Match ‘s water footprint is low”. It is a direct transfer of meaning from something obvious and concrete such as a footprint to something abstract such as the impact of the company on water resources. It indicates that the company conducts business in a responsible and sustainable way with minimum repercussions for the natural resources. Even though companies are considered to be mainly profit-seeking, through this metaphor they encourage us to draw the conclusion that the environmental impact is deliberately tracked across the value chain on a regular basis so as to keep a balance between the business operations and their consequences on the planet.
While there, she stops and stands on the raised narrow wooden plank within the Sanmon entry gate. This is considered to be rude and extremely bad luck as the person has stopped to stand on the dividing line between normal and sacred ground. However, the scene is filmed purely from an American perspective in which the viewer would have no idea this is not a common practice in Japan and that it is just a nice place to stand to get a good view. I think that travelers have a responsibility to research the culture of a country they are visiting to make sure that they are honoring societal rules and not disrespecting anyone or any practices, especially those of a religious nature. When you are a visitor, an entire culture is not going to shift to fit your needs and beliefs to make you feel less lonely or help you get over an existential crisis.
I strongly feel that manners are just another type of gestures, because both are nonverbal communication that send a message. And you can see how stern the main character’s face is, when he sees how different the table manners are. This can contribute to the lack of interest for cultures. The main character actually looked hurt when the woman didn’t pour him the sake first, however she only did this as a manner. If I were this main character, I would definitely feel unwelcome, because these Japanese people are assuming that I can fully acknowledge their rituals and cultures without being told.
As humanity moves towards the future, the human impact on the environment will be more prevalent and cause changes in our services and capital of resources. A resilient system can predict the disturbances on society and allow for our infrastructure that can return its stable position. The development of a stable system is necessary for sustainability to deal with any issues with income of
All of these sources exemplify the fact that Americans did not have the capacity to not be racist towards the Japanese. In addition, President Roosevelt himself even had built up resentment towards the Japanese. (Takaki). The extreme racism towards the Japanese people was most likely the most important cause of mass interment, due to the fact that so many people already had their decision negatively made up about their Japanese neighbors, so the mass relocation gave them a reason to send them
As described above, the main purpose for the article written by both authors is to introduce and makes further discussion and argument on how sustainable marketing create values and importance in the consumers perception and its society. According to this article, the writer argues that there is a new era which is emerging and he is referring to this era as Marketing 3.0 (Jones, Peter, et al. 125). In this era, marketing is a value driven process where people are not viewed as target consumers based on demographic factors. Instead, they are considered as intelligent and thoughtful partners who have emotions, spiritual values and feelings.
Based on the Three Levels of Sustainability (TLS), an organisation should aim towards reaching a sustainable environment. This is built on what is called the triple bottom line. This stands for profit, people and planet. The only way the triple bottom line concept (Curiel, 2012) can be achieved is by looking at the vision, mission and values of the organisation. The organisation must not only consider the profit that is generated but also look to benefit or at least give a positive impact on the social, economic and ecological levels of the Three Levels of Sustainability.
According to them, environmental degradation is the price for the development to be achieved. Deteriorating environment is often linked with increasing economic activity, requiring deforestation, energy consumption etc. The term sustainable development (as defined by the Brundtland Commission) is development that meets the needs of current generation without compromising the needs of future generations. It is using resource in such a manner that fulfil the needs of present generation without affecting the environment so that future generation can also use same resources .Social equity , economic welfare and ecological integrity are the three pillar of sustainable development. Sustainable development will achieve if these three pillars are in harmony to each other.