The Pros And Consequences Of Online Shopping
Online shopping is a better experience than going to the store in person. But when it's handled poorly, online shopping can result in unhappy customers and unprofitable merchants. Despite of the good benefits from using online shopping, there are still problems that customers encounter from it. One of these is lack of face-to-face communication to people that give them courage to fool you. Since it is necessary to provide credit card information when purchasing, other people worry this information may be compromised and that they may be victims of "identity theft". This discourages some to participate in online shopping. Fake online shopping websites just want you money and won’t give anything in return. Another is the quality of the product …show more content…
Uncertainty is related to the possible outcomes of positive or negative behavior and undesired results of these consequences. Uncertainty is also linked with the possible loss of money while making a financial transaction for a particular product on the internet (Kumar & Dange, 2014). Financial transactions on the internet are linked to various risk factor. Furthermore, customers perceive different risk factors before transferring money to online merchant. These factors could be financial loss, security and privacy (Adnan, 2014).
Different dimensions of perceived risk such as e-retailer source risk, purchasing process & time loss risk, delivery risk, financial risk, product performance risk, asymmetric information risk, and privacy risk regarding online shopping intentions have negatively impacted consumer’s online shopping behavior (Naiyi,
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1894 Words | 8 PagesIn his book, “Amusing Ourselves to Death”, Neil Postman analyzes the change of mediums from a Typographic Age to a Telegraphic Age; but because technology has advanced since the 1980s, it does not address every new medium and its effects. One recent medium that dominates the internet is online shopping. With seventy nine percent of Americans making online purchases (Weller), it is quickly becoming a new tool for everyday life. This medium attracts every aspect of buying, from office supplies to dog treats. The demand for online shopping stores is increasing rapidly year by year.
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