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Robert Bosch Group Essay

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The Bosch Group is a global firm, which consists of around 440 subsidiaries and regional companies in about 60 countries. The parent company Robert Bosch GmbH was founded in Stuttgart in 1886 by Robert Bosch. As mentioned in [1], “The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future.” The Robert Bosch Stiftung GmbH is a non-profit foundation that owns 92% of the share capital of the Robert Bosch GmbH but it doesn’t hold any influence regarding the decisions made by the company. The Robert Bosch Industrietreuhand KG, an industrial trust, possesses …show more content…

85% of it was generated outside of Germany. The headquarters is in Leinfelden-Echterdingen, Germany. The company is working at 37 locations in 17 countries. Bosch Power Tools consists of the four business segments power tools, accessories, measuring tools and garden tools. The product portfolio of the power tools segment is divided into power tools for the Do-It-Yourself sector (green products) and power tools for professionals in industrialized as well as emerging markets (blue products). The Bosch Power Tools division includes brands such as Bosch, Skil and Dremel. Roughly 30% of the sales in 2015 have been generated with products that have been in the market for less than 2 years and in 2016 more than 100 new products will be launched onto the German …show more content…

It occupies 140 000 square meters and according to [5], it covers “production facilities for power tools for the brands Bosch and Skil, production facilities for accessories and the Country Sales Organization China with the largest Product Training Center for power tools in the Asia Pacific region. Also located are the engineering center for the business unit PT Asia Pacific with the certified test lab, the Power Tools Buyout Organization as well as the Marketing Asia Pacific Accessories, Quality & Engineering Accessories Asia Pacific, Local supporting functions including supply chain, purchasing and personnel management and the production of gardening tools.”
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Bosch Power Tools China also called PTCN employs 2860 associates (2015, Jan 1) and it has become the most important Bosch power tools location worldwide. As mentioned in [5], “In China, Bosch Power Tools offers a full range of products including rotary hammers, impact drills, jigsaws, demolition hammers, grinders, planers and sanders, and measuring tools, serving the concrete, woodworking and metal working

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