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Soft Power Approach Analysis

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1.6 Theoretical Framework 1.6.1 Soft Power Coined by Nye in the late 1980s, the term "soft power" -- the ability of a country to persuade others to do what it wants without force or coercion -- is now widely invoked in foreign policy debates. Soft Power perspective view that this approach is easier to do because no one is offended, and no one feels hurt and feels defeated. Also it will give birth to true brotherhood. It definitely gives greater benefits than the hard power approach. At first the dominant use of the country in international interaction is hard power, it can be seen from the many conflicts that occurred during the world war. In line with the development of a new era, countries began to develop soft power in realizing …show more content…

Actors and actors of cultural diplomacy are usually the government or non-government, individual or collective, or any nation so that the pattern is seen in the form of relations between government and government, public-private, private-private, private to private, and government with personal. While the purpose of cultural diplomacy itself is to influence the public opinion in order to support of a particular foreign policy. Definition of Cultural Diplomacy propounded by Milton Cummings, Jr. is the exchange of ideas, information, art, and other aspects of culture among nations and communities. It encourages mutual …show more content…

These elements include the survival of the nation and state, independence, territorial integrity, security, military, and economic prosperity." Today, cultural diplomacy from the fact that culture has an important role in international relations, which affects people of a country now has a value as important as its head of state influence. According to Appel Ronit, a program of cultural diplomacy is often shown to the younger generation, because by increasing cultural interaction with young people in other countries, then the country will soon be able to influence other countries. Every country in the world do not want to get a bad image in the international community, but every country wants the international community have a positive view of their country with the extra. Thomas Franck and Edward Weisband stressed the importance of the image and found "how the two countries to 'see ' each other to determine how they interact. A pattern of cooperation systematically impossible develops between the each country that assumes the opponents as evil, aggressive and immoral". 1.7 Scope and Limitations of the

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