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Thomas Marsden: Analysis Of The Graphics And Marketing Company

958 Words4 Pages

I researched and analysed the graphics and marketing company Thomas Marsden. I was able to contact the company via email and they were able to provide valid and reliable information that was relevant to the required needs, the company website was also used. The information provided in the report gives the reader an in-depth analysis on the company from the services to the location of the company.

The structural factors were heavily researched to find the ways in which the company produces its products and the services that they provide to their clients. The finance of Thomas Marsden was looked at and management was researched to find the flow of management and how the company keeps running. The Marketing and Sales were reviewed to see how …show more content…

Thomas Marsden are an agency based in Penrith and they serve clients both nationally and locally. The company was founded in 1972 establishing the company as a certified advertising and graphic company. The company is able to work very close with clients to create what the client wants and to provide professional assistance.

Background
Thomas Marsden was created in 1972 by co-founders Geoffrey ‘Thomas’ Dollin and Phillip ‘Marsden” Morehead, hence the company’s name Thomas Marsden. Both were trained in graphic design and advertising and they left the Myer group together to start their own advertising and graphic design company.

Neither of the men had any experience and business and due to the small amount of money they had access to the company was started in an old chicken shed in the back of a farm in St Mary. They didn't have access to printers or even phones as they needed to use a public phone box on the street. The first employed staff member had the job to type up anything the pair needed to save time due to the …show more content…

After this major move more employees came in including more graphic designers and account service personnel. Some larger clients were partnered with Thomas Marsden and they were granted advertisement requests in larger medias with some convincing.

The biggest move was made in 1989 as the business was too large for the St Marys office so the business was relocated to High Street Penrith where they are still located. With the move the company also purchased computer for graphic design. This was a major expense to the company as computers were new and extremely expensive.
As technology advanced the company advanced and it has come to the point where it is now. One of the founders, Phillip Morehead, retired in 2007 and moved on from the company and Geoff Dollin and his son Shamus Dollin keep the company

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