Tailored packages: Travelers are constantly looking for customized or personalized packages, or offer beyond the traditional offerings. The new products which are likely creating a major impact are creating a local experience of a destination, thematic trips, and leisure. Social Media and Network: This growing and booming area will continue to have a major impact on the tourism and travel industry. Real-time information and interaction are possible before or during their visit, which plays a significant role in the changing tastes of the
Thus, the need to travel may be highlighted in terms of the Maslow 's hierarchy of needs. According to it, the tourism industry is able to satisfy the needs of their customers on various levels, including the psychological needs, needs for safety, love, self-esteem, and self-actualization. For each of the categories the tourism industry could provide some offers, starting from tour packages offering frequent rest stops and ending with educational tours and cruises (Ofilada, 2013). The higher is the level of the tourist offer, the larger opportunities are suggested to the clients, and the better their expectations will be met. However, the motivation might not only be regarded in terms of the basic needs
2.5 Visitors’ Perception Visitors’ perception of a destination is important because it is one of the factors to attract visitors to a destination. According to Abd El Jalil (2010), the image perception of tourists is considered as important for general country image. The author also stated that brochures, tour operators and travel agencies also play significant roles in image creation process. Destination image are defined as environmental characteristics that have an impact on consumer behaviours and choices (Kamenidou et al.,
These definitions basically focus on the fact that people move far and wide across the world for different purposes and the business of managing the activity of the traveling activities of the people is known as tourism. Tourism mainly is the medium for smooth facilitation of the movement of the people from one country to another or the movement of the people locally within the country. Tourism sometimes includes the activities of the movement of people for business as
Experiencing other cultures is fast becoming a motivation for travelling (Quan and Wang 2004). According to Tourism Authority of Thailand (2013), special interest tourism is fast becoming a popular trend for tourists. These trends include; Culinary Tourism, Sports Tourism, Cultural Tourism and Gastronomy Tourism. Tourism Authority of Thailand highlights that visiting local markets is a subset of cultural tourism. When tourist visits local markets, there tends to be an exchange of culture, between the tourist and local people.
Images are said to become even more important. Tourist choice and perception for destination is one of the most needed aspects. Tourist take into account various factors in term formalities, local people, attraction, connectivity, convience and their preferences are some of the factors that generate tourist flow to a particular location. Consumer has different perception and individual needs, which hold different values to destination. In today’s, global technological world there exist various sources of information for selecting a destination.
TOURIST The World Tourism Organizationdefines tourists as people “traveling to and staying”. Tourists are those people who travel from one place to another place for pleasure. They travel with some expectations which they have from the place they are visiting. Every tourist have different perception and satisfaction level while visiting that place.This is due to the fact that every tourist hastheir own expectations, inspirations and experiences (Aksu et. al, 2010).
While in the context of tourism, the pull factor is something that the places have or the uniqueness of that places which pull people to go there. Crompton (1979), who find the push and pull factors itself, said that push motivation that will lead people to travel are they want to escape from daily routine, rest and relaxation, prestige, health and fitness, social communication and interaction and also family bonding as well as for excitement. Surely, people also went to the particular place not just to relax or experience that place, but they also went there to spend their time together with their family and also friends. Research by Kassean and Gassita (2013), applied the push and pull factors of tourists who visit Mauritius and they do their repeat visit. When they go the place that can make them satisfy either with the services or products itself, sure they will make a repeat visit.
1. Introduction Tourism destinations are seen as places, like continent, country, city, village, region, province etc., which are attract visitors for a temporary stay where several companies and/or establishments provide services directly or indirectly to offer entertainment and relaxation. Organizations which are responsible for management and marketing of these destinations defined as Destination Management Organizations (DMOs). To response, increasing international competition and costumer changing expectations depends on developing methods to enhance their performance, continuously renew their tourism products, and update their management strategies. Therefore, authorities of many tourism destinations, notice the management based on
2. IMAGE OF TOURIST DESTINATIONS The image of a place is an important component that managers have to deal with due to its influence in creating expectations (Matos, Mendes & Valle, 2012), and the role it plays in the tourist’s decision when choosing a destination to visit. The image is one of the main assets of a tourist destination and one that most influences the tourists’ decision when choosing a destination (Echtner & Ritchie, 1991; Gallarza, Saura & García, 2002). Since the image is a key factor for selecting a destination, it is very important that managers know which features strengthen the image of a destination and the nature of managerial strategies that should be adopted to increase the competitiveness without neglecting the appropriate