Transactional Environment Analysis

Contextual and Transaction Environment of Sarvodhaya Shramadhana Movement

Transactional Environment (Micro Environment)

Sarvodhaya Shramadhana Movement has widened transactional environment within their organization. Basically as a nonprofit organization even though they are not following on gaining profit they have followed the theories and strategies of modern business in their successful journey. While looking at the transaction environment also known as the micro environment we can find three main factors which hold a great importance. First factor is the inside of the company itself, which is governed by the funding of donors and governmental monitory support. Secondly, the organization holds their value in servicing the customers who

The relevance of those socio economic environments can be explained by using the PESTEL analysis. PESTOL indicates the environments of Political, Economic, socio cultural, Technological and finally Legal environments. By applying this analysis to the sarvodaya movement we can describe in detail how the contextual environment has been affected to the organization. Sarvodaya has been affected by two main external environmental factors. As a leading NPO in a developing country the organization has been able to grab the attention of the political environment making the organization a highly accepted and regulated with various legislations. In this situation Sarvodaya shramadana movement has to pay attention on the government stability trade regulations and tax policies. It seems sarvodaya shramadana movement is blessed with all the government support because of their true potential of serving to the nation. By considering the entire contextual environment related to sarvodhaya we can recognize the main entity that drives the organization as the Political Environment. Secondly As the organization is asked on working with the village economies the organization is targeting itself to move with the cultural environment of Sri Lanka. Therefore Cultural Environment is another key driver in achieving the organization goals. The things related to the cultural environment such as Income distribution societal values change in life style are affected in a high percentage to the progress of the organization. If the organization can understand the Contextual environment and if they can adjust with the contextual environment needs, it will help the organization to drive to a greater reputation. As an organization sarvodaya sharamadana movement is responsible on how they should work with these contextual environments. Even though we have another four