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Tvs Motors Swot Analysis

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This chapter include profile of TVS Motors, Mahindra & Mahindra, Maruti Suzuki India Limited, Hero Motocorp Limited, Bajaj Auto Limited.

PROFILE OF TVS MOTORS
Founded Year 1978
Founder T. V. Sundaram Iyengar
Headquarters Chennai. India
Revenue US$ 1.75 billion (2016)
Total equity US$ 240 million ( 2016)
Profit US$ 49 million (2016)

TVS Motor Company is the third largest two-wheeler manufacturer in India, with a revenue of Rs.10131 Cr ($1.5 billion) in 2014-15. It is the flagship company of the Rs. 40,000 Cr ($6 billion, in 2014-15) TVS Group. The company has an annual sales of 2.5 million units and an annual capacity of over 3 million vehicles. TVS Motor Company is also the 2nd largest exporter in India with exports to over 60 Countries .TVS …show more content…

Mahindra and J.C. Mahindra and Malik Ghulam Mohammed. After India gained independence and Pakistan was formed, Mohammed immigrated to Pakistan. The company changed its name to Mahindra & Mahindra in 1948.It eventually saw a business opportunity in expanding into manufacturing and selling larger MUVs, starting with the assembly under licence of the Willys Jeep in India. Soon established as the Jeep manufacturers of India, the company later commenced manufacturing light commercial vehicles (LCVs) and agricultural tractors. Today, Mahindra & Mahindra is a key player in the utility vehicle manufacturing and branding sectors in the Indian automobile industry with its flagship Mahindra XUV500 and uses India’s growing global market presence in both the automotive and farming industries to push its products in other …show more content…

It owns assembly plants in India, China the United Kingdom, and has three assembly plants in the United States. M&M has a global presence and its products are exported to several countries. Its global subsidiaries include Mahindra Europe based in Italy, Mahindra USA Inc., Mahindra South Africa and Mahindra (China) Tractor Co. Ltd. Mahindra started making passenger vehicles firstly with the Logan in April 2007 under the Mahindra Renault joint venture. M&M made its maiden entry into the heavy trucks segment with the Mahindra Truck and Bus Division, the joint venture with International Truck, USA. Mahindra produces a wide range of vehicles including MUVs, LCVs and three wheelers. It manufactures over 20 models of cars including larger, multi-utility vehicles like the Scorpio and the Bolero. It formerly had a joint venture with Ford called Ford India Private Limited to build passenger cars.At the 2008 Delhi Auto Show, Mahindra executives said the company was pursuing an aggressive product expansion program that would see the launch of several new platforms and vehicles over the next three years, including an entry-level SUV designed to seat five passengers and powered by a small turbodiesel engine. True to their word, Mahindra & Mahindra launched the Mahindra Xylo in January 2009, selling over 15,000 units in its

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