Two Factor Theory Of Motivation On Private University Teachers

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Applicability of Two Factor Theory of Motivation on Private University Teachers Manoj Kumar Meet¹, Dr Somya Choubey², Deepa Sharma³ ¹Assistant Professor, School of Management, Raffles University, Neemrana Contact Details: manojkumar9091@gmail.com ²Assistant Professor, School of Management, Raffles University, Neemrana Contact Details: somya.itnl@gmail.com ³Assistant Librarian, Raffles University, Neemrana Contact Details: deepa21sharma@gmail.com Abstract: The purpose of this study is to assess the applicability of two factor theory of motivation on private university teachers. In this research paper, various theories based on motivation were taken into consideration. Herzberg’s two factors theory describing the concepts of Hygiene/ Maintenance factors and Motivational Factors/ Motivators were taken as a major component for this study. An attempt was made to check whether all the ten hygiene factors and six motivational factors play the similar role in private universities. The researcher also wants to assess the relationship between salary, and retention rate of the employees. This is a quantitative research study and data were collected through questionnaire containing likert scale. Data were analyzed by using various statistical tools like central tendencies, dispersion, t-test, Correlation etc. The findings of this study revealed that there is a strong desire of hygiene and motivational factor, which has been propounded in Herzberg 's two factors theorems, among

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