Fmcg Industry Case Study
Strategies Applied in the FMCG Industry to Reduce Local Manufacturing Costs and Increase Profitability: the Case of Unilever Tula Factory •Introduction
1.Indicate some context and motivation (why is this topic interesting to you)
2.Relevance, timeliness, significance of the topic
3.Touch briefly the missing pieces of the state of knowledge in the area
4.Object / subject, hypothesis and main goals of the research
5.Tasks / activities
6.Methodology
7.Summarize what the rest of the paper will discuss and bottom-line conclusion
•Theoretical Aspects: Theory and Previous Research on the Topic
1. Describe the existing studies on the topic (background)
2. Identify weaknesses or omissions in the studies
•Analytical part: Method and data analysis / Case Study
•Results and ways of problem solving
•Summary and Conclusion
•References
•Appendices
Introduction In the past two decades the FMCG sector has changed dramatically, the main changes were seen at manufacturing plants, this is due to the fact that it is the main hub for production, logistics, information technology, micro biology and other areas of supply chain.
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