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Unit 20 Sales Planning And Operations Redo

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Unit 20 Sales Planning and Operations Redo
AHMED SAFFATH 1
Table of Contents
Task 01: .................................................................................................................................. 2
TASK 2 .................................................................................................................................. 4
P1.1 Explain how personal selling supports the promotion mix. ........................................... 4
P1.2 Compare buyer behavior and the decision making process in different situations. ......... 5
P1.3 Analyze the role of sales teams within marketing strategy. .......................................... 6
Marketing Plan ................................................................................................................................. …show more content…

These responsibilities include deciding on the promotional material for his market segment and pricing. We have our marketing manager who ensure that the team is moving with an effective plan.
Outcomes
An effective team balances the conflicting demands of its sales and marketing environment to achieve a common approach, with each team member taking responsibility for achieving the targets for his market segment. These outcomes should be critically evaluated for best results.
P3.1 Analyze the role of sales teams within marketing strategy.
Your sales and marketing team has a substantial influence on the profitability of the business. You have to define roles that reflect the strengths of your products and assign responsibilities for achieving the sales performance required by the company. When your marketing strategy builds on the roles taken on by the members of your team, they can set achievable targets and take responsibility for meeting their objectives
Market Segments
The roles assumed by the members of your sales and marketing team depend on the products you offer and how you segment your markets. For example, if your products are highly technical, a

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