Different Types Of Managers In An Organization

BUSINESS PRINCIPLES

TASK 1

Manager: A manager is a person who is responsible for controlling or administering an organization or group of staff. Manager plays an important role in an organization. It is the manager who uses the information and experience in order to take the important decision for the profit of an organization. A head of the department in an organization I also called the manager. For example production manager- a person who manage the production department, Finance manager- a person who manage the financial activities of an organization, etc.

Type of Managers

Managers in an organization are classified on the following criteria:

1. Level of Management:

a. Top Level Managers: Chairman's, Chief Executive, Managing Directors, Directors, General Manager.

b. Middle level Mangers: Production Managers, Sales Managers, Personal Managers, Finance Managers.

c. Low Level Managers: Supervisor, Foreman, Shift In-charge.

2. Areas of Management.

Different types of managers are fall under this category:

a. Finance Managers: A person who manages the financial activities of an organization.

b. General Managers: These are the overall controllers of an organization and works at administrative level.

c. Operative Managers: All the production process

Same is in the case of Virgin Group. The brand name which we consider as strength of virgin group is also its weakness because Virgin's image used to be that of a rebel and always taking the consumer's side. Virgin Group is a mixture of brand product; sometime these products appear as a weakness because consumers are confused as to its identification. With the introduction of Virgin Cars and Virgin Atlantic the name “brand for young people is somewhere going down. Virgin Trains, Virgin Credit Card, records, cola, lingerie, electricity, trains, concerts, holidays and mobile phones, the brand message seems to grow