Walt Disney Strategic Analysis
Overview
At the request of Management, a strategic analysis* for the Walt Disney Company (WDC) has been completed. In the industry category of “Broadcasting and Media”, WDC is the world’s largest media conglomerate, with assets encompassing film, television, publishing, and theme parks, based out of Burbank, California (CA) (Dun & Bradstreet, 2017). Further, WDC opera-tions in four business segments: (1) Media Networks, (2) Parks and Resorts, (3) Studio Enter-tainment, and (4) Consumer Products & Interactive Media (Walt Disney Co., 2017). For the year ending September 30th, 2017, WDC lay claim to approximately $55.137 billion in United States (US) dollars, with 42.6 and 33.4 percent of that total stemming from its media networks and its parks and resorts, respectively (Dun & Bradstreet, 2017). Lastly, 38.4 percent of WDC’s reve-nue is from the US and Canada, all else from foreign markets, while nearly 73 percent of WDC’s assets are solely in the US (Dun & Bradstreet, 2017).
Included in this examination is an (1) analysis of WDC’s generic strategy, (2) how WDC’s generic strategy is reinforced through complementary strategic moves, (3) the timing of these complementary options, (4) WDC’s strategies for competing in international markets, and (5) recommendations.
Generic Strategy Option
Companies, like WDC, utilize a generic compeitive strategy. There are five types of these strategies: (1) low-cost and (2) focused low-cost provider, (3) broad and (4) focused
Walt Disney's Impact On The Buisness World
154 Words | 1 PagesWalt Disney was one person who was greatly impacted by the free enterprise system, and who greatly impacted the buisness world. Ho was not only the pioneer of animation, but he has built two multi-million dollar theme parks, that many people today enjoy and come from all over the world to see. Most people think that you have to be rich and have lots of money to become an entrepenur, but many people start off with nothing at all, that was the case with Walt Disney. He started off with nothing, living out of his office and eating cold beans before he became the successful entrepeneur he is today. "if you can dream it, you can do it," was a quote Walter lived by an it must have been a big help in getting him where he needed to be, but he didn't
Disney's Million Dollar Arm
2019 Words | 9 PagesBased on a true story, "Million Dollar Arm" Disney follows JB Bernstein, a sports agent-time performance, which is now slicker bounded by larger competitors. He and his partner Aash have to close their business for good, when JB not to come up with something fast. Late at night, while you played the cricket on TV in India, JB comes up with an idea so radical that he might do well. Why not go there and find the next baseball pitching sensation? Departure to Mumbai with nothing but a talented but shrewish Scout in tow, JB staged a televised national competition entitled "Million Dollar Arm", where 40,000 hopefuls competing for two 18 finalists, Rinku and Dinesh emerge victorious.
Walt Disney Studios Vs Faden Analysis
615 Words | 3 PagesThis trial is on Walt Disney Studios vs. Faden on the work Professor faden made to inform people on copyright, fair use and infringement. They are battling over copyright and fair use on this video. Walt Disney Studios claims that Faden’s work is copyrighted and is suing for infringement. But Professor Faden claims that he followed all the rules on copyright and he thinks it is fair use. “ Defendence you make take your stands,”The judge says in an assertive voice.
Walt Disney Company Triple Bottom Line
1630 Words | 7 PagesIn this highly competitive world, money is one of the most significant factors for people to survive because people use money to satisfy their desires such as clothes, food, and medicines. A company will gain profit from the amount of money that people used, but only profit cannot make company to be sustainable. Hence, every corporation should be concerned about the triple bottom lines which can lead company to be sustainable. The Triple Bottom line or TBL was created by the founder of British consultancy called sustainability, John Elkington since 1994 (economist, 2009). The triple bottom line is separately in three categories, including profit, planet, and people.
Disney Oligopoly: The Market Structure Of Walt Disney
1249 Words | 5 PagesParticipation of very few firms in this market is the cause for Disney to be an oligopoly. Some of Disney’s major competitors include News Corporation (NWS), Time Warner (TWX), DreamWorks Animation SKG (DWA), and Viacom (VIA), who directly compete with Disney in myriad business lines. As there are only a few number of firms, competitive pricing does not exist and consumers have limited choices to choose from. Walt Disney Company is large enough to affect the market. Hence, the firm is a price maker and changes prices quite frequently to maximize profits.
Walt Disney Executive Summary
1301 Words | 6 PagesEXECUTIVE SUMMARY This report presents an analysis of The Walt Disney Company. It is one of the global’s leading manufacturers and providers of entertainment. The company manages through its five business segments which includes parks and resorts, media networks, studio entertainment, consumer products and interactive. The Disney’s objective is to be one of the world 's leading manufactures and companies of entertainment and information, by using its portfolio of brands to differentiate its content, services and consumer products.
Disney's Vertical Integration Case Study
247 Words | 1 PagesDisney pursues vertical integration by increasing its distribution channels for its products in house. This allows Disney to not only have control over the entire product my beginning to end consumer, but it also allows for Disney to increase its profits by cutting costs. An example of this in the case is that Disney creates its own content in-house for its channels like ABC. When Disney first acquired ABC, ABC had deals with Dreamworks, which was a rival company created by a former Disney employee, to finance jointly the cost of developing new TV shows. For Disney, this deal made no sense for them once they purchased ABC because Disney has their own production studio.
The Pros And Cons Of Media Conglomerates
2798 Words | 12 PagesThese media conglomerates exist in Europe, Asia and Latin America. According to the Fortune 500 list of 2014 The Walt Disney Company is America 's largest media conglomerate in terms of revenue with 21st Century Fox, Time Warner, CBS Corporation, and Viacom are amongst the top five. Other major players are Comcast and Sony. Since 1950 media conglomerate has become a regular feature of the global economic system.
Informative Speech On Walt Disney
378 Words | 2 PagesDoes hearing the tagline “The Happiest place on earth” takes you on a memory lane of the very first day at Disneyland? The Walt Disney Company, was a dream of the most famous name in the animation industry and the creator of Mickey Mouse, Walt Elias Disney and now the company has estimated net worth of an about 36 billion dollars. (Funamentals n.d.) The company has been running from 1923 till current and I have decided to take the first 43 years (1923 to 1966) in consideration because I wish to tell the reader how the company went from Good to Great under the supervision of Walt Elias Disney.
The Pros And Cons Of Disney And Pixar
713 Words | 3 PagesMany mergers tend to fail and many others succeed. A merger is the combining of assets and operations, usually between two similar sized companies, in an agreement to join together. Mergers can cause bankruptcy, job losses, less choices, and even a breakup. On the other hand, they have many advantages such as, increased market share, lower cost of production, and higher competitiveness. Most mergers can be highly risky but with the presence of knowledge and intuition they can be successful.
Disney And Pixar Merger Analysis
2203 Words | 9 PagesHistory of the Merger Walt Disney Company had been working with animation partner, Pixar since 1991 for production and distribution of animated films. In May 1991, Disney entered into an agreement with Pixar for developing and producing three computer animated feature films. According to the agreement, Disney agreed to produce movies to be developed and directed by Pixar's John Lasseter. Disney agreed to market and distribute these movies.
Disney Globalization Case Study
947 Words | 4 PagesDisney has become one of the most recognizable globalized companies in the world through theme parks, cartoons, movies, and merchandising in foreign markets.
Disney Market Segmentation
1006 Words | 5 PagesIn the past four years they have been concentrating on geographic, demographic, and psychographic segmentation to locate their target market. How did they use geographic segmentation? By looking in to region of a country or the world, the market size which is, market density, or climate; that’s how they decided on the locations of Disney's theme parks such as Disneyland and Disney World which are strategically located in the world's most visited places such as, Europe, Japan, India, and of course the United States. On the other hand, they used demographic segmentation by aiming on age, gender, income, ethnic background, and family life cycle; by focusing on that it helped them determine where to place their chain stores called the Disney Store, where to distribute their movies, and even determines what kind of movie they should create next. Whereas for the psychographic segmentation, it is used based on personality, motives, lifestyles and geodemographic; through that this is will help Disney to determine who is going to buy more of their
Walt Disney Porter's Five Forces Analysis
1089 Words | 5 Pages1 Overview of Company Since it was founded in 1923, Walt Disney Company has become a world-famous entertainment and media company, and its turnover brings it to the second place among global media companies (after Time Warner). It is constantly working to provide people with the most special entertainment experience, and has been adhering to the company 's good tradition of quality and innovation. After years of development, Walt Disney is already a successful transnational corporation and its operations involve in parks and resorts, consumer products, media networks, and studio entertainment these four industries. By the end of September 2017, its media network is the most profitable business which the revenue is 42.6% of the total while
Walt Disney Financial Crisis
1782 Words | 8 PagesDisney witnessed its worse years in business in the following 18 years after Walt Disney’s demise. The company was so depended on Walt Disney for creativity and no one could fill this void. By late 1970s and early 1980s, the film division declines due to the dearth of Creativity. The financial performance of the company deteriorated from 1980 to 1983 and it was surviving solely due to its theme parks, which had remained popular and profitable. Moreover, Disney incurred heavy costs as it was investing in EPCOT and the new Disney Channel.
More about Walt Disney Strategic Analysis
Walt Disney's Impact On The Buisness World
154 Words | 1 PagesDisney's Million Dollar Arm
2019 Words | 9 PagesWalt Disney Studios Vs Faden Analysis
615 Words | 3 PagesWalt Disney Company Triple Bottom Line
1630 Words | 7 PagesDisney Oligopoly: The Market Structure Of Walt Disney
1249 Words | 5 PagesWalt Disney Executive Summary
1301 Words | 6 PagesDisney's Vertical Integration Case Study
247 Words | 1 PagesThe Pros And Cons Of Media Conglomerates
2798 Words | 12 PagesInformative Speech On Walt Disney
378 Words | 2 PagesThe Pros And Cons Of Disney And Pixar
713 Words | 3 PagesDisney And Pixar Merger Analysis
2203 Words | 9 PagesDisney Globalization Case Study
947 Words | 4 PagesDisney Market Segmentation
1006 Words | 5 PagesWalt Disney Porter's Five Forces Analysis
1089 Words | 5 PagesWalt Disney Financial Crisis
1782 Words | 8 Pages