Web Mining Research Paper

1813 Words8 Pages

WEB MINING: AN OVERVIEW

ABSTRACT: World Wide Web has enormous informartion for every one of us. Dealing with this huge amount of information on World Wide Web, needs assistance for finding, sorting and filtering of information according to user needs. Web Mining plays a vital role in discovering and extracting relevant information. Web mining is the technique of using data mining techniques and algorithms to extract information from the Web. Web Mining is the process of extracting the useful and relevant information from Web documents and services, Web contents, hyperlinks and server logs. This paper gives an overview of Web-Mining and major categories of Web-Mining.

KEYWORDS: Web-Mining, Web Content Mining, Web Structure Mining, Web Usage …show more content…

Web mining is useful in understanding customer behavior, evaluating the effectiveness of a particular Web site, and help quantify the success of a marketing campaign.

Web mining enables you to search for patterns in data through content mining, structure mining, and usage mining.

Web mining is a branch of data mining that concentrates on the World Wide Web as the primary data source, including all of its components from Web content, server logs, hyperlinks and everything related to Web. The data mined from the Web may be a collection of facts that are contained in Web pages, and these may consist of text, structured data such as lists and tables, and even images, video and audio.

Web mining aims to discover useful information and knowledge from Web hyperlinks, page contents, and usage data. Though Web mining uses many conventional data mining techniques, it is not purely an application of traditional data mining due to the semi-structured and unstructured nature of the Web data. The field of Web mining has also developed many of its own algorithms and techniques.

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This structure data is discoverable by the provision of web structure schema through database techniques for Web pages. This connection allows a search engine to pull data relating to a search query directly to the linking Web page from the Web site the where the content is present. This completion takes place through use of spiders scanning the Web sites, retrieving the home page, then, linking the information through reference links to bring forth the specific page containing the desired

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