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What Are Bank Of America's Diverse Products

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Bank of America has plenty of diverse products. Having diverse financial products helps a company compete, because customers generally have many different financial needs. If a company can cater to each of those needs, that company is likely to get a substantial competitive advantage, which translates into revenue growth and profits.

Bank of America serves clients in over 150 countries. However, international markets only account for approximately 10% of the bank's sales revenue. By generating 10% of sales revenue internationally Bank of America fails to capitalize on its significantly large global presence.

Bank of America could find different ways to improve their presence. One way, Bank of America can do to improve, is to continue to

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